Jacksons Purple
General Information
The hexadecimal color #152D86, also known as Jackson's Purple, is a dark, muted shade of blue-purple. It is composed of 8.24% red, 17.65% green, and 52.55% blue. In the RGB color model, it has values of 21 red, 45 green, and 134 blue. In the CMYK color model, it consists of 84% cyan, 66% magenta, 0% yellow, and 47% black. This color is often associated with sophistication, mystery, and depth. Its deep hue makes it suitable for applications where a sense of elegance and formality is desired. Jackson's Purple is not a commonly used color in everyday designs, but it can be effectively employed to create a unique and memorable visual impact, making it a valuable asset in specific creative contexts.
The color #152D86, also known as Jackson's Purple, presents some accessibility challenges, especially in web design. Due to its dark hue, it requires careful consideration of color contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. When using #152D86 as a background color, it's crucial to choose a light text color to meet these standards. White or very light shades of yellow or green could be suitable options. However, avoid using mid-tone colors, as they are likely to fail contrast checks. Tools like WebAIM's contrast checker can be used to verify compliance. It's also important to consider users with color blindness, and alternative color schemes or visual cues might be necessary to convey information effectively. For buttons and interactive elements, providing additional indicators, such as underlines or icons, can further improve accessibility.
Shades
Digital Color Formats
Alternative colors
- #483d8b
A lighter shade that maintains a similar tone but offers better contrast against dark backgrounds.
- #6a5acd
A more vibrant purple that can add visual interest while still being relatively accessible with appropriate text colors.
- #191970
A neutral dark blue that provides a safer option for text and background combinations, ensuring better readability.
Applications
Corporate Branding
Jackson's Purple can be used to create a sense of luxury and sophistication. It is often utilized for branding related to finance, technology, or high-end products. In web design, it can serve as a background color for banners or call-to-action sections, paired with white or light-colored text to ensure readability. When combined with gold or silver accents, it evokes a feeling of elegance and exclusivity. For mobile apps, it can be used in splash screens or navigation bars to give a polished look. Moreover, it can be incorporated in data visualization to distinguish certain categories or trends, providing a visually appealing and professional presentation.
Beauty Products
In the beauty industry, Jackson's Purple can be utilized for packaging of cosmetic products, especially those targeting a mature or sophisticated audience. It can also be used as an eyeshadow color, offering a dramatic and intense look. It can be incorporated into nail polish collections, providing a rich and deep hue. Furthermore, it is a popular choice for hair dye, creating a unique and striking appearance. When used in makeup tutorials or promotional materials, Jackson's Purple can convey a sense of mystery and allure, making it an attractive option for various beauty applications.
Interior Design
Jackson's Purple can be employed in interior design to add a touch of elegance and depth to a room. It can be used as an accent wall color in living rooms or bedrooms, creating a focal point. It pairs well with neutral colors like gray, beige, or white, providing a balanced and sophisticated aesthetic. It is also suitable for upholstery, such as sofas or armchairs, adding a luxurious feel to the furniture. Furthermore, it can be used in decorative accessories like cushions, curtains, or rugs, providing subtle pops of color. When used in lighting fixtures, it can cast a warm and inviting glow, enhancing the ambiance of the space.