Jacksons Purple
General Information about Jackson's Purple
Jackson's Purple, represented by the hexadecimal color code #152583, is a deep, dark shade of purple with a strong blue undertone. This color, with RGB values of R:21, G:37, B:131, exudes a sense of sophistication and mystery. The color is far from white and also from black. In the sRGB color space, Jackson's Purple is composed of approximately 8.2% red, 14.5% green, and 51.4% blue. Its hue angle is around 227 degrees, saturation is about 73%, and lightness is around 29%. Jackson's Purple is often associated with royalty, creativity, and wisdom, due to its rich and enigmatic nature. Its deep tone can evoke feelings of calmness, introspection, and elegance, making it a popular choice for designs that aim to convey a sense of luxury and sophistication. Its name comes from a paint color by an unknown brand.
The hex color #152583, also known as Jackson's Purple, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value of approximately 3% results in very poor contrast against a standard white background. According to WCAG (Web Content Accessibility Guidelines) standards, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text to ensure readability. This dark purple shade falls far short of these requirements, making text difficult to read for many users. To improve accessibility, consider using lighter text colors such as white or light yellow, and ideally, use a lighter shade of purple or another color altogether with a sufficient contrast ratio. Tools are available online to test color contrast ratios and help choose accessible color combinations. It's also important to consider users with color blindness, so testing the color combination with simulations for different types of color vision deficiencies is recommended.
Shades
Digital Color Formats
Alternative colors
- #4c5db3
A lighter shade of purple that provides better contrast against white backgrounds, improving readability for users with visual impairments.
- #666666
A neutral gray that can be used for text to provide a higher contrast ratio, ensuring accessibility for a wider range of users.
- #1e3a8a
A dark blue alternative offers a balance between richness and readability, maintaining a sense of depth while improving contrast.
Applications
Website Background & Accents
Jackson's Purple (#152583) can be used as a background color for websites or applications where a deep, sophisticated aesthetic is desired. When used sparingly and paired with high-contrast text (e.g., white or light yellow), it can create a visually striking and memorable experience. However, caution must be exercised to ensure sufficient contrast for readability. It can also be used as an accent color to highlight specific elements or sections of a design, drawing the user's attention to important information or calls to action. In user interfaces, it can serve as the primary color for buttons, icons, or other interactive elements, providing a consistent visual identity across the platform. Consider it for premium services or exclusive access to imply rarity and distinctiveness.
Fashion and Design
In fashion, Jackson's Purple can be incorporated into evening wear, accessories, or statement pieces to add a touch of elegance and mystery. It can be combined with metallic accents like gold or silver to create a luxurious and eye-catching look. When used in makeup, this shade can be used for eyeshadow or eyeliner, creating a dramatic and alluring effect. For interior design, this dark purple can be used as an accent wall color in a room to create a focal point and add depth. It can also be used in textiles, such as curtains or pillows, to add a touch of sophistication and richness to a space. For crafting and DIY projects, this color can be used to dye fabrics or paint objects, making unique and personalized items.
Branding & Logo Design
In branding, Jackson's Purple can represent luxury, sophistication, and creativity, making it suitable for companies in the art, design, or technology sectors. The deep hue creates a sense of mystery and intrigue, which can be appealing to customers looking for unique and innovative products. Its rarity among brands can help a company stand out, conveying exclusivity and high quality. When incorporated into logos, websites, and marketing materials, this color can strengthen brand identity and create a lasting impression, especially when used with complementary colors like a muted yellow or gold to enhance visual appeal.