Tory Blue

General Information

The hex color #144BA8, commonly referred to as Tory Blue, is a deep and saturated shade of blue. It belongs to the blue color family and exhibits a notable level of chromaticity. In the RGB color model, #144BA8 is composed of 7.84% red, 29.8% green, and 65.88% blue. This composition results in a color that is perceived as calming and sophisticated. Tory Blue's hexadecimal representation allows for precise color specification in digital applications. The color is often associated with trust, stability, and professionalism, making it a popular choice in corporate branding and design. Its consistent and reliable appearance across various media ensures that its intended message is effectively conveyed. Furthermore, Tory Blue has a significant presence in the world of fashion and interior design, where it is used to create an atmosphere of elegance and tranquility.

The hex color #144BA8, also known as Tory Blue, presents specific accessibility considerations, especially for web development. Its relatively dark hue necessitates careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against backgrounds. White or very light shades of yellow or green would likely provide adequate contrast, enhancing readability for users with visual impairments. Conversely, using text colors that are too similar in luminance to Tory Blue, such as dark grays or blues, should be avoided as they may render content illegible. Testing color combinations with accessibility evaluation tools is crucial to ensure compliance and optimal user experience. Beyond text, the color's use in interactive elements like buttons or links should also be evaluated, making sure that hover and focus states are clearly distinguishable.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  Tory Blue can be effectively utilized as the primary color for website headers and navigation bars, conveying a sense of trustworthiness and stability. Its depth and richness make it an excellent choice for backgrounds, especially when paired with contrasting white or light-colored text and graphics. The color's inherent formality also lends itself well to corporate websites, financial institutions, and educational platforms. In user interface (UI) design, Tory Blue can be used for buttons, icons, and other interactive elements to create a cohesive and professional look. Furthermore, the color's calming effect makes it a suitable option for websites focused on mental health, wellness, or relaxation.

• Fashion and Interior Design

  Tory Blue is often used in fashion to convey a sense of sophistication and reliability. It works well for both casual and formal wear and is a popular choice for suits, dresses, and accessories. The color's versatility allows it to be paired with a variety of other colors, including neutrals like gray and beige, as well as bolder shades like red and yellow. In interior design, Tory Blue can be used to create a calming and serene atmosphere. It is a popular choice for bedrooms, living rooms, and home offices. The color can be used on walls, furniture, and accessories to create a cohesive and stylish look. Tory Blue is a versatile color that can be used in a variety of applications.

• Marketing and Branding

  Tory Blue serves as a great color in marketing materials, especially for companies that want to project professionalism and trust. It is commonly used in brochures, presentations, and advertising campaigns for financial services, law firms, and consulting agencies. The color's calming and authoritative presence can help to build confidence with potential clients. Tory Blue can also be used to create a sense of stability and security. In branding, Tory Blue can be used to create a logo or color palette that reflects the values of the company. It is a color that will catch the eye and leave a lasting impression.

Complementary color

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