Te Papa Green
General Information about Te Papa Green
The hex color #144339, also known as Te Papa Green, is a dark shade of green that evokes feelings of nature, tranquility, and stability. It belongs to the family of green colors and is often associated with environmental consciousness and sophistication. In the RGB color model, it is composed of 8.24% red, 26.27% green, and 22.35% blue. In the CMYK color model, it consists of 69% cyan, 0% magenta, 15% yellow, and 74% black. This color is frequently used in designs where a sense of calm and reliability is desired, such as in corporate branding for environmentally friendly businesses or in interior design to create a soothing atmosphere. It's a versatile color that can be used for backgrounds, accents, or as a primary color depending on the desired effect.
The color #144339, also known as Te Papa Green, has a low contrast ratio against white, making it potentially problematic for users with visual impairments. The contrast ratio is approximately 3.2:1, falling short of the WCAG recommended 4.5:1 for normal text and 3:1 for large text. Therefore, it's essential to use this color carefully, especially for textual elements. Using a lighter color for the background or using a larger font size can improve readability. To ensure accessibility, consider pairing this dark green hue with light text or interactive elements, or using it sparingly for decorative purposes. Testing color combinations with accessibility evaluation tools is crucial to meet WCAG standards and provide an inclusive user experience. Another option is to add a darker shade as a background color to increase the visibility of the text written in the #144339 color.
Shades
Digital Color Formats
Alternative colors
- #2e8b57
A lighter shade of green that provides better contrast against white backgrounds, improving readability.
- #808080
A neutral gray that can serve as a more accessible alternative for text or background elements.
- #3cb371
A lighter alternative to ensure sufficient contrast when used on backgrounds or as text color.
Applications
Website Design
Te Papa Green can be used as an accent color in website designs for eco-friendly or nature-related businesses. Its subtle, dark green hue evokes a sense of tranquility and stability, making it suitable for backgrounds, buttons, or decorative elements. When pairing it with light text, ensure sufficient contrast for readability. It's especially effective when used to highlight important information or calls to action without overpowering the overall design. This color can promote a sense of trust and environmental consciousness, aligning with branding efforts for companies that value sustainability.
Interior Design
This color is excellent for creating a calming and sophisticated atmosphere in interior design. Imagine using it as an accent wall color in a living room or bedroom, paired with natural wood tones and neutral furnishings. It also works well in office spaces, promoting a sense of focus and tranquility. Combine it with other earth tones like beige and brown for a cohesive, nature-inspired palette. Accents of metallic gold or brass can add a touch of luxury and enhance the overall aesthetic appeal, perfect for creating a relaxing environment.
Fashion Design
Te Papa Green can be used for sophisticated and understated fashion designs, particularly for fall and winter collections. It can be applied to create elegant dresses, cozy sweaters, or stylish accessories like scarves and handbags. The color works well when combined with other earth tones, such as browns, creams, and grays, to create a natural and harmonious look. It can also be paired with metallic accents like gold or bronze for a touch of glamour. This color will give a sense of serenity and comfort.