Persian Blue
General Information about Persian Blue
Persian Blue, with the hexadecimal color code #143AD2, is a vibrant and deep shade of blue. It belongs to the blue color family and evokes feelings of serenity, stability, and depth. In color psychology, blue is often associated with trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. Persian Blue, in particular, has a rich and historical association, reminiscent of the pigments used in Persian art and ceramics. This color is created by mixing cyan and magenta pigments, resulting in its characteristic deep blue hue. In web design and digital art, Persian Blue can be used to create a sophisticated and eye-catching aesthetic, but care should be taken to ensure sufficient contrast with surrounding elements for accessibility.
The contrast ratio of #143AD2 (Persian Blue) against white is approximately 9.1:1, which provides excellent readability, making it suitable for text on a white background. However, against black, the contrast ratio is only about 2.3:1, which is below the WCAG recommended levels for body text. For optimal accessibility, especially for users with visual impairments, consider using a lighter shade of blue or a different color altogether when pairing it with black. Ensure sufficient contrast to meet WCAG AA or AAA standards, depending on the specific requirements of your project. Tools like contrast checkers can help verify compliance. Also, keep in mind that color should not be the only means of conveying information; use text labels and other cues to ensure that content is accessible to everyone.
Shades
Digital Color Formats
Alternative colors
Applications
Interactive Buttons
Persian Blue can be used for call-to-action buttons to draw attention and encourage user interaction. Its vibrancy makes it noticeable and inviting. Due to its brightness and saturation, it works very well to highlight parts of a website that require extra user attention. Make sure to pair the button with a contrasting color for the text to meet accessibility requirements. It is recommended to use white, light gray or yellow for the typography of a button with the background color Persian Blue.
Data Visualization
In data visualization, Persian Blue can be used to represent key data points or trends. Its distinct color makes it easy to differentiate from other data sets. The hex color #143AD2 can also be used for charts and diagrams because of its high visibility. It can further be used in app design, for example in progress bars or highlight certain parts of a mobile application. Due to its high contrast it works well in infographics to show important numbers or values.
Fashion and Beauty
Persian Blue can be used as an accent color in fashion design, adding a pop of color to outfits or accessories. It can also be incorporated into eye makeup or nail polish for a bold and striking look. This specific color is very versatile and is suitable for a wide range of different use cases in the beauty sector. It depends on the product which demographic is best suited for a product with this color. For example, a nail polish could be used by a younger demographic, while eye shadows are typically more used by the middle aged to older generation.