Persian Blue
General Information
Persian Blue, with the hexadecimal code #1427D2, is a deep, saturated shade of blue. It evokes feelings of calmness, stability, and trust, often associated with corporate branding and professional environments. In color theory, blue is known for its association with intellect and responsibility. Persian Blue specifically has a slightly exotic, sophisticated edge due to its richness and depth. This color is often used to convey a sense of authority and confidence while maintaining a calming presence. It is a popular choice for businesses in finance, technology, and healthcare, where trust and reliability are crucial. Blue colors in general are known as calming.
The color #1427D2, a deep Persian Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to pair it with a light text color like white or a very pale yellow to ensure readability. The contrast ratio should ideally meet WCAG (Web Content Accessibility Guidelines) AA standards, which require a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Using online contrast checkers can help determine if the color combination is accessible. If the color is used for interactive elements, such as buttons or links, sufficient visual cues beyond color alone should be provided to cater to users with color vision deficiencies. For instance, using underlines for links or adding icons to buttons can enhance usability. Proper testing with accessibility tools and user feedback is vital to ensure an inclusive design.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A slightly lighter shade of blue, #4169E1, provides better contrast for text while maintaining a similar aesthetic.
- #000080
Navy blue, #000080, offers a deeper, more subdued alternative that can be easier on the eyes in large blocks of color.
- #0000cd
Another color alternative is medium blue. Medium blue is a lighter color that complements the main one and provides better visibility when used as a background.
Applications
Web Design
In web design, Persian Blue can be used as a primary brand color for companies wanting to convey trust, stability, and sophistication. It works well in headers, navigation menus, and call-to-action buttons, especially when contrasted with lighter accent colors. However, it should be used judiciously to avoid overwhelming the user interface. Combining it with ample white space can create a modern and professional look. On web pages, it can be used for the outline of blocks, lines or even as background for titles.
Fashion
In fashion, Persian Blue can be incorporated into clothing designs to create a bold and elegant statement. It is often seen in evening wear, formal dresses, and accessories like scarves and handbags. The color pairs well with neutral tones like gray, black, and white, as well as metallic accents like silver and gold. As a color on clothes, it makes people stand out. It can also be used in make-up as eyeshadow, eyeliner or nail polish.
Interior Design
In interior design, Persian Blue can be used as an accent color to add depth and visual interest to a space. It works well on accent walls, upholstery, and decorative accessories such as throw pillows and artwork. It pairs beautifully with natural materials like wood and stone, as well as metallic finishes like brass and copper. It creates a cool and refreshing atmosphere. Persian blue is often used in houses with a marine theme.