Blue Zodiac
General Information
The hex color #14244D, commonly referred to as Blue Zodiac, is a dark, muted shade of blue that evokes feelings of calmness, stability, and sophistication. In the RGB color model, it is composed of 7.84% red, 14.12% green, and 30.2% blue. Its CMYK values are 74% cyan, 53% magenta, 0% yellow, and 69.8% black. This color is often associated with trust, intelligence, and security, making it a popular choice for corporate branding, website design, and other applications where a sense of reliability is desired. Blue Zodiac's subdued nature allows it to be versatile, pairing well with both light and contrasting colors to create visually appealing and professional designs. It is considered a cool color, bringing a sense of serenity and order to the projects in which it is used.
The hex color #14244D, also known as Blue Zodiac, presents some accessibility considerations for web developers. Due to its relatively dark nature, it's crucial to ensure sufficient contrast when used as a background or text color. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against a background. Using a light color for text on a #14244D background is vital. Tools are available to calculate contrast ratios and verify compliance. When using this color for interactive elements like buttons or links, hover and focus states should also provide clear visual differentiation to aid users with visual impairments or those using assistive technologies. Consider offering alternative color schemes for users with specific visual needs.
Shades
Digital Color Formats
Alternative colors
- #28385d
A slightly lighter blue that provides better contrast against white text, while still maintaining a professional and calming feel.
- #34445d
A desaturated blue that can be used as a background color to create a subtle and sophisticated look.
- #0a1429
A very dark color to provide a more readable text in a very accessible color
Applications
Website Design
Blue Zodiac is a good choice for website backgrounds in the tech or finance industry. The color conveys trust, stability and professionalism. Paired with white or light gray text, it ensures a clean and readable interface. Using it in graphs and charts can help highlight data points in a visually appealing way. The color is also suitable for UI elements like buttons and navigation bars, creating a cohesive and user-friendly experience. The dark shade helps to create a focal point, making specific elements stand out and attract the user's attention.
Branding Materials
Blue Zodiac is a great choice for branding materials in industries seeking to convey stability and confidence. The color's depth and sophistication make it suitable for logos, business cards, and letterheads. When used in combination with metallic accents or minimalist design elements, Blue Zodiac can project a high-end image. It's particularly effective for financial institutions, law firms, and technology companies aiming to establish a strong and trustworthy brand identity. The color can also be used to create a sense of exclusivity and prestige.
Interieur Design
Blue Zodiac can be used in an interior design to create a calm and welcoming room. You can combine it with white and beige to have a neutral and bright interior. This color also fit very well with wooden textures and furniture.