Arapawa
General Information
The hex color #140D6C, also known as Arapawa, is a dark shade of blue-purple. It belongs to the blue color family and has a relatively low saturation and brightness. In the RGB color model, it consists of 8% red, 5.1% green, and 42.4% blue. The CMYK color model represents it as 81% cyan, 88% magenta, 0% yellow, and 58% black. This color is often associated with feelings of calmness, depth, and sophistication. It is a versatile color that can be used in various design contexts to evoke different emotions and create a specific ambiance. Arapawa is commonly used in branding, web design, and interior decor to convey a sense of trust, reliability, and elegance.
The hex color #140d6c, also known as Arapawa, presents certain accessibility challenges, particularly concerning color contrast. When used as a foreground color for text, it's crucial to ensure sufficient contrast against the background to meet WCAG (Web Content Accessibility Guidelines) standards. A light background color is highly recommended to achieve adequate contrast ratios, ideally a ratio of 4.5:1 for normal text and 3:1 for large text. This ensures readability for users with visual impairments. Tools like WebAIM's contrast checker can be used to evaluate contrast ratios. Additionally, avoid using this color as the sole indicator for interactive elements; always include supplementary cues such as text labels or icons to ensure usability for all users, including those with color blindness. Careful consideration should be given to the overall color scheme to maintain an accessible and inclusive design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Arapawa (#140D6C) can be effectively utilized in website headers and footers to create a sense of depth and sophistication. Its deep, muted tone is ideal for establishing a professional and trustworthy online presence. In user interfaces, it can be used for primary navigation elements, call-to-action buttons, and informational panels, ensuring that key interactive elements stand out without being overly distracting. This color provides a pleasant user experience and is especially suitable for financial, technological, or educational websites that require a serious and dependable atmosphere. Furthermore, it can be combined with complementary colors like light yellows or oranges to create visual interest and balance, enhancing the overall aesthetic appeal and user engagement.
Interior Design
In interior design, Arapawa can be applied as an accent color on walls, furniture, or decorative elements to create a sophisticated and calming environment. It works well in bedrooms, studies, or living rooms, adding a touch of elegance and depth. Complementary colors such as light grays, creams, or muted yellows can be used to create a balanced and harmonious palette. This dark blue is particularly suitable for creating a relaxing atmosphere, and can be paired with textures like velvet or wood to enhance the sensory experience. In fashion, #140D6C can be used for creating elegant evening wear, sophisticated office attire, or stylish outerwear.
Marketing
Arapawa (#140D6C) can be used in marketing materials, particularly for businesses that wish to project an image of trustworthiness and reliability. Its deep blue tone works well for corporate brochures, business cards, and presentation templates, lending a sense of professionalism and stability. It pairs well with clean, minimalist designs and can be used to highlight key information or branding elements. Additionally, in data visualization, Arapawa can be used to represent significant data points, drawing the viewer's attention to critical insights. The color's association with knowledge and authority makes it a suitable choice for industries such as finance, education, and technology, where trust and credibility are paramount.