Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #140893, is a deep and intense shade of blue. Historically, ultramarine was derived from the precious gemstone lapis lazuli, making it one of the most expensive and highly prized pigments. This color is often associated with royalty, spirituality, and the sea. Its rich and vibrant hue evokes feelings of depth, tranquility, and sophistication. In color psychology, blue is often linked to trust, stability, and intelligence, making ultramarine a popular choice for branding and design where these qualities are desired. Its darkness adds a certain gravitas, setting it apart from lighter, more playful blues. The name "ultramarine" literally means "beyond the sea," referring to the pigment's origin from overseas.
The hex color #140893, a deep shade of ultramarine, presents significant accessibility challenges, particularly for text. Its low luminance necessitates careful consideration of contrast ratios. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability, especially for users with visual impairments. A large text element (18pt or 14pt bold) requires a contrast ratio of at least 3:1, while regular text needs a ratio of 4.5:1. When using #140893 as a background, ensure the text color is a light hue, such as white (#FFFFFF) or a very light yellow, to meet these standards. Tools like contrast checkers can help verify compliance. Additionally, avoid using this color for essential UI elements without providing clear visual cues and labels. Also be careful when using this color for users with color vision deficiency.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Ultramarine can be used to create a sophisticated and trustworthy feel, particularly in sectors like finance or technology. It could be used for website headers, call-to-action buttons (paired with a contrasting hover state), or as a background for informational sections. However, due to accessibility concerns, ensure text is highly legible against this dark background. Consider using it sparingly, combined with lighter, more neutral tones to balance the overall visual experience and ensure readability for all users. For example, a website for a bank could use ultramarine as its primary brand color, conveying a sense of stability and security.
Fashion & Beauty
In fashion, Ultramarine can add a touch of elegance and depth. It works well for evening wear, formal attire, or as an accent color in accessories like scarves or handbags. The richness of the color evokes a sense of luxury and sophistication. This color works well for clothing, accessories, and is suitable for all skin tones. In beauty this color can be used in eye makeup, nails and lipsticks.
Interior Design
In interior design, Ultramarine can create a dramatic and luxurious atmosphere. It is best used as an accent color rather than the primary color for walls. It can be incorporated through furniture, artwork, or decorative items. It pairs well with metallic accents like gold or silver, as well as natural materials like wood and stone. For example, an ultramarine velvet sofa in a living room or a piece of ultramarine abstract art in a hallway can make a bold statement.