Elephant
General Information
The hexadecimal color #13324C, often named 'Elephant' due to its resemblance to the skin color of elephants, is a dark, desaturated shade of blue. It falls within the cool color spectrum, evoking feelings of calmness, stability, and sophistication. In the RGB color model, it is composed of 7.45% red, 19.61% green, and 29.8% blue. The CMYK values are 75%, 34%, 0%, and 70%. This color is often associated with professionalism, trustworthiness, and intellect, making it a popular choice for corporate branding and designs aiming to convey reliability. Its muted tone ensures versatility, allowing it to be paired with a range of lighter or brighter colors to create visually appealing and balanced compositions.
The color #13324C, often referred to as 'Elephant,' presents some accessibility challenges. Due to its dark hue, it's crucial to ensure sufficient contrast when used for text or interactive elements. A light-colored text on a #13324C background is generally recommended to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratios. A contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text. Consider using contrast checking tools to verify compliance. Avoid pairing it with other dark colors, as this can make content difficult to read for users with low vision or color blindness. Thoughtful color combinations are essential to ensure inclusivity and optimal user experience.
Shades
Digital Color Formats
Alternative colors
- #294862
A slightly lighter shade offers improved readability while maintaining a similar aesthetic.
- #123048
A desaturated alternative can provide a more muted and subtle background option.
- #43627C
A lighter tone provides an easy to read text color, while it still preserves some of the darker tone of the original
Applications
Web Design
In web design, #13324C can be utilized for headers, footers, or sidebars to create a sophisticated and professional aesthetic. Its dark nature makes it suitable as a background color for sections where you want to display light-colored text or highlight important information. For instance, it could be used for a call-to-action banner, a subscription form, or a navigation menu. However, it is important to consider accessibility standards when pairing it with text colors. Ensure the contrast ratio is high enough for readability, especially for users with visual impairments. Consider using it for charts or graphs to highlight specific data points.
Fashion and Interior Design
In fashion, #13324C (Elephant) translates to sophisticated and timeless pieces. Think of a tailored blazer, a flowing evening gown, or a structured handbag in this hue. It serves as an excellent base for creating monochromatic outfits, offering depth and richness. Pair it with lighter shades of blue or gray for a balanced look, or accessorize with metallic tones for added glamour. This color is also a great alternative to black, providing a softer, more nuanced option for formal wear or professional attire. In interior design, it can be used for accent walls, furniture upholstery, or decorative accessories.
Graphic Design
In graphic design, #13324C is an excellent choice for creating a sense of depth, sophistication, and authority. It can be used in logos, branding materials, and marketing collateral to convey a sense of stability and trustworthiness. For example, a financial institution might use this color in its logo to communicate reliability. It's also suitable for backgrounds and accents in print and digital designs. Due to its dark shade, ensure that there is adequate contrast with other elements, especially text, to maintain readability. Consider using it in infographics or data visualizations to highlight key information.