Bunker
General Information about #131515
The hex color #131515, also referred to as 'Bunker', is a very dark, almost black shade. It belongs to the family of neutral colors and has very low saturation and luminance. In the RGB color model, #131515 is composed of 7.45% red, 8.24% green, and 8.24% blue. The color is mostly used as a background in web design to provide a contrast for light elements, and can also be used for printing to create a dark filling. Due to its darkness, care must be taken when using this color to ensure readability and accessibility, especially when it is combined with text or other important elements. Bunker evokes feelings of seriousness, strength, and sophistication.
The hex color #131515, also known as Bunker, presents significant accessibility challenges, particularly in text-based applications. Its low luminance value results in very poor contrast against standard white backgrounds, failing WCAG (Web Content Accessibility Guidelines) AA and AAA standards for normal text. This means individuals with low vision or color blindness may struggle to read content displayed in this color. To improve accessibility, it is crucial to pair #131515 with a light foreground color. White (#FFFFFF), light gray (#D3D3D3), or even a pale yellow (#FFFFE0) can provide sufficient contrast. Tools such as contrast checkers can precisely measure the contrast ratio. If #131515 is used for decorative elements, ensure critical information isn't conveyed solely through the color and that alternative visual cues are provided.
Shades
Digital Color Formats
Alternative colors
Applications
Dark Minimalist Website Backgrounds
In web design, #131515 is often used for creating dark, minimalist websites. It can serve as a background color for sections intended to highlight content, especially when paired with bright, contrasting text and imagery. It evokes a sense of sophistication and can be strategically applied to create a premium user experience. It works well for technology, gaming, and entertainment related websites, providing a sleek and modern feel. Using this color should be thoughtfully considered to ensure accessibility guidelines are met, particularly regarding color contrast.
Branding for Luxury and Technology
#131515 can be effectively used in branding to convey a sense of power, sophistication, and exclusivity. It suits companies targeting a high-end clientele or those aiming for a serious and authoritative image. The color can be applied in logos, website designs, and marketing materials, particularly in sectors like luxury goods, technology, or financial services. However, due to its dark nature, the applications of this color must be carefully implemented to maintain visual appeal and readability, especially in digital environments.
Accent Color in Interior Design
In interior design, #131515 brings a sense of grounding and sophistication to a space. It's well-suited for creating accent walls or furniture pieces that exude elegance. When used thoughtfully, Bunker can add depth and richness to a room. However, its dark nature means it's best paired with lighter colors and ample lighting to prevent the space from feeling too closed off or somber. Consider using it in studies, libraries, or home theaters to enhance the atmosphere.