Arapawa
General Information
The hex color #13035A, also known as Arapawa, is a dark shade of purple-blue. It is composed of 7.45% red, 1.18% green, and 35.29% blue. In the RGB color model, it has the values 19 red, 3 green, and 90 blue. In the CMYK color model, its values are 79% cyan, 97% magenta, 0% yellow, and 65% black. This color conveys a sense of mystery, sophistication, and depth. Due to its high blue component, it can also evoke feelings of calmness and serenity. It is often associated with creativity, imagination, and wisdom, making it a popular choice for branding and design projects aiming to project these qualities.
The hex color #13035A, also known as Arapawa, presents specific accessibility challenges due to its dark hue. When used as a background color, it requires very light text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between the text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). Insufficient contrast can cause eye strain and make content inaccessible to users with visual impairments. Therefore, when using #13035A, careful consideration must be given to the choice of text color to meet accessibility standards and provide a positive user experience. Tools like contrast checkers can help determine if the color combination meets the necessary contrast ratios.
Shades
Digital Color Formats
Alternative colors
- #281e5d
A slightly lighter shade of purple can offer better contrast when paired with darker text.
- #333333
Using a very dark grey can provide a more neutral background option while maintaining a sophisticated feel.
- #4c357d
A brighter purple offers a more vibrant alternative while still being in the same color family.
Applications
Web Design
In web design, #13035A can be used for creating a sophisticated and modern look, especially for themes related to technology, luxury, or education. As a background color, it pairs well with light, clean typography and minimalist design elements. However, due to its darkness, it should be used sparingly to avoid overwhelming the user. Consider using it for headers, footers, or specific call-to-action sections to create visual interest without sacrificing readability and user experience. Ensure proper contrast with text and interactive elements for optimal accessibility.
Interior Design
In interior design, #13035A can be used as an accent color to add depth and sophistication to a space. It works well in rooms with plenty of natural light, where its richness can be fully appreciated. Consider using it for accent walls, upholstery, or decorative accessories to create a focal point. Pair it with lighter, neutral colors to balance the darkness and prevent the room from feeling too heavy. Metallic accents like gold or silver can enhance the luxurious feel of this color.
Fashion
In fashion, #13035A can be used to create elegant and mysterious looks. It works well for evening wear, such as dresses or suits, and can be paired with metallic accessories or neutral-colored shoes. It also looks great in accessories such as scarves or hats. When used in makeup, it can create a dramatic smoky eye effect or add depth to lip color. This color is often associated with sophistication and can be a great choice for creating a powerful and confident impression.