Venice Blue
General Information about Venice Blue
The hexadecimal color #125389, commonly known as Venice Blue, is a dark shade of blue with a subtle depth. It is composed of 7.1% red, 32.5% green, and 53.7% blue. In the RGB color model, this equates to 18 red, 83 green, and 137 blue. Its hue is 210.5 degrees, saturation is 76.4%, and lightness is 30.4%. This color is often associated with feelings of calmness, stability, and trust, making it a popular choice in various applications ranging from corporate branding to interior design. The color's relatively low lightness value means it is closer to black on the spectrum, so you must pick contrasting colors for readability. This is a popular color in marketing and branding because of its connection to these emotional characteristics.
The hex color #125389, also known as Venice Blue, presents some accessibility considerations for web development. When used as a background color, it's crucial to ensure sufficient contrast with the foreground text to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using tools to check the contrast ratio is advisable. If the color is used for interactive elements such as buttons or links, providing clear visual cues for hover, focus, and active states is essential. This could involve changes in background color, text decoration, or the addition of borders or shadows to indicate the element's state. Semantic HTML and ARIA attributes can further enhance accessibility, especially for users with disabilities relying on assistive technologies. For instance, adding ARIA labels to buttons will ensure screen readers can accurately describe the element's purpose.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Website Design
Venice Blue is a sophisticated choice for corporate websites, lending a sense of trustworthiness and stability. It works particularly well in the finance and technology sectors, where projecting professionalism is crucial. The color can be applied to backgrounds, headers, and call-to-action buttons to create a cohesive brand identity. When combined with white or light gray text, it offers excellent readability and a clean, modern look. Accompanying graphics and imagery should complement the blue tone, avoiding overly bright or contrasting colors that could clash with the overall aesthetic.
Spa and Wellness Centers
This shade of blue evokes a sense of calm and tranquility, making it ideal for spa and wellness centers. It can be used to create a serene and inviting atmosphere, both in the physical space and on the company's website. In interior design, consider using Venice Blue as an accent wall color or for soft furnishings like cushions and curtains. Pair it with natural materials like wood and stone to enhance the calming effect. In web design, use the color sparingly to draw the user's attention to critical elements, ensuring that it doesn't overwhelm the overall design.
Fashion Design
Venice Blue can be incorporated into fashion design to create elegant and timeless pieces. It pairs well with neutral colors such as beige, gray, and white, making it a versatile choice for both casual and formal wear. Use it in clothing items like dresses, blouses, and trousers or as an accent color in accessories such as scarves and handbags. This color is appropriate in textile products, and for products like cosmetic packaging.