Tory Blue
General Information about Tory Blue
The hex color #124DB8, also known as Tory Blue, is a deep, rich shade of blue with a strong presence. It belongs to the blue color family and is often associated with qualities such as trust, stability, and intelligence. In color psychology, blue is known for its calming and reassuring effects, making it a popular choice for branding and visual communication across various industries. Tory Blue's specific hue evokes a sense of professionalism and sophistication, setting it apart from lighter, more playful shades of blue. It's often utilized in corporate settings, educational institutions, and financial services to convey reliability and credibility. The color's depth also lends itself well to creating focal points and adding depth to designs.
The hex color #124DB8, also known as Tory Blue, presents moderate accessibility challenges. Its contrast ratio against white text is approximately 4.5:1, which meets the WCAG AA standard for normal text but falls short for larger text sizes (18pt or 14pt bold) and user interface components, where a contrast ratio of 3:1 is required. When using this color for backgrounds, consider pairing it with lighter shades of yellow, white, or very pale blue to ensure readability. For individuals with visual impairments, particularly those with low vision, the contrast may still prove difficult. Therefore, it's advisable to provide alternative color schemes or adjustable contrast settings. Additionally, relying solely on color to convey important information is discouraged; supplement with text labels or icons to ensure inclusivity for colorblind users.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A slightly lighter shade of blue that maintains a similar aesthetic while improving contrast against white backgrounds.
- #000080
A darker shade of blue for situations where a stronger, more commanding presence is desired, ensuring readability with light text.
- #4682b4
Steel blue offers a softer, more muted alternative that can be easier on the eyes while still providing a touch of elegance.
Applications
Web Design
In web design, Tory Blue can be used to create a sense of trust and reliability, making it suitable for financial websites, corporate intranets, and educational platforms. It can be used for header backgrounds, primary navigation elements, and call-to-action buttons. Its deep hue evokes professionalism and stability, encouraging users to engage confidently with the content. When incorporating this color, it's vital to consider user experience and ensure adequate contrast ratios to maintain readability and accessibility.
Fashion
In fashion, Tory Blue can be a sophisticated choice for evening wear, business attire, or accent pieces. It's a versatile color that complements a variety of skin tones and can be paired with neutral colors like gray, black, and white for a classic look, or with brighter colors like coral and yellow for a more vibrant ensemble. As an eye shadow it brings out brown eyes, while it gives a sophisticated accent to evening gowns. It is a nice choice for scarfs.
Interior Design
In interior design, Tory Blue can create a calming and serene atmosphere in bedrooms, offices, or living rooms. It can be used as an accent wall color, for upholstery, or in decorative accessories such as pillows and throws. It pairs well with natural materials like wood and stone, and can be combined with lighter blues and grays for a harmonious and balanced space. A room can be made a little more vibrant by pairing it with lighter yellow.