Te Papa Green
General Information about Te Papa Green
The color #124A42, known as Te Papa Green, is a dark shade of green that evokes feelings of nature, stability, and sophistication. It is a muted color, meaning it has a relatively low saturation, which contributes to its calming effect. In the RGB color model, #124A42 is composed of 7.1% red, 29% green, and 25.9% blue. When converted to the CMYK color model, commonly used in printing, it consists of 75% cyan, 0% magenta, 11% yellow, and 71% black. This color is often associated with environmental awareness and sustainability, making it a popular choice for brands and organizations focused on these themes. Its hexadecimal code, #124A42, is widely used in web design and graphic design to ensure color accuracy across different platforms and devices.
The hex color #124A42, also known as Te Papa Green, presents some accessibility considerations, especially in web design. Its relatively low lightness value (approximately 15%) means it requires careful attention to color contrast. When used as a background, it necessitates light-colored text to ensure readability for users, including those with visual impairments. According to WCAG (Web Content Accessibility Guidelines), the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. It's crucial to test the contrast ratio using online tools to verify compliance. Avoid using #124A42 for elements where color is the sole means of conveying information. Supplement color cues with text labels, icons, or patterns to accommodate users with color vision deficiencies. Thoughtful application of this color can enhance visual appeal without compromising accessibility.
Shades
Digital Color Formats
Alternative colors
- #2e8b57
A slightly lighter green that provides better contrast against white backgrounds, making it more accessible for users with visual impairments.
- #3cb371
A muted green tone which offers a softer, more subtle aesthetic, suitable for backgrounds and accents.
- #006400
Darker tone which is great for fonts and icons
Applications
Web Design and Branding
In web design, #124A42 can be utilized for website headers or sidebars to create a sophisticated and calming visual experience. Its dark nature lends itself well to pairing with brighter accent colors for calls-to-action. In branding, Te Papa Green can be effective for companies in the environmental sector or those aiming to convey a sense of tranquility and stability. The color evokes nature and reliability, which are key values to use in marketing material. Furthermore, #124A42 can be used in data visualization to represent environmental impact or sustainability metrics. Its unique shade makes it easily distinguishable in charts and graphs, enhancing the clarity of the information presented. Its a color that works for a variety of applications.
Interior Design
In interior design, #124A42 can be used as an accent wall color in living rooms or bedrooms to create a calming atmosphere. It pairs well with natural wood tones and other earthy colors. The color is known to give a natural feeling to the room, while not being overbearing. Furthermore, it can be used in furniture upholstery or decorative pillows to add a touch of natural elegance to the space. Accenting with other green tones will further enhance this visual. Consider using it as the primary color for a room dedicated to relaxation such as a yoga space or reading room.
Fashion Industry
In the fashion industry, #124A42 can be incorporated into clothing designs for a sophisticated and natural look. It can be used for dresses, suits, or accessories. The color complements various skin tones and adds a touch of understated elegance to any outfit. Te Papa Green can be used for outdoor clothing and gear, reflecting a connection with nature. It can be paired with neutral colors such as beige or brown for a balanced and earthy aesthetic. Its a great choice for fashion that has a relation to natural elements.