Tory Blue

General Information about Tory Blue

The hex color #1241A2, also known as Tory Blue, is a deep, saturated shade of blue. It is a color commonly associated with trust, stability, and intelligence, making it a popular choice for branding in industries such as finance and technology. In the RGB color model, #1241A2 consists of 7.06% red, 25.49% green, and 63.53% blue. In the CMYK color model, it is composed of 89% cyan, 60% magenta, 0% yellow, and 36% black. This color is often used to evoke a sense of professionalism and authority, making it well-suited for corporate websites, business cards, and marketing materials. Its depth and richness add a touch of sophistication to any design, while its calming nature can create a sense of reassurance and security. Tory Blue is a versatile color that can be used in both modern and traditional contexts, making it a timeless choice for designers and artists alike.

The hex color #1241A2, also known as Tory Blue, presents some accessibility challenges, primarily due to its relatively low luminance. When used as a foreground color against a white or very light background, the contrast ratio may not meet WCAG (Web Content Accessibility Guidelines) standards for readability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To improve accessibility, consider using #1241A2 with a lighter shade of background. Alternatively, use a lighter color such as #ffffff as foreground agains the Tory Blue background. Tools for checking contrast ratios are widely available and should be used during the design process. Another tip is to avoid using this color for essential information if the color is the only indicator. Supplement with text or symbols to ensure all users can perceive the content.

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Alternative colors

Applications

• Web Development and Fashion

  In web development, Tory Blue (#1241A2) can be used to create a sophisticated and trustworthy feel for websites, and especially for financial insitutions. It's often employed in header backgrounds, button hover states, and as an accent color to draw attention to key elements. When implementing this color, it's crucial to ensure sufficient contrast with text and other UI elements to meet accessibility standards. This ensures a better user experience for all visitors. Use it sparingly to guide the user’s eye and reinforce the site's overall aesthetic. In fashion, Tory Blue is suitable for creating elegant and classic styles, perfect for evening wear or formal attire. It pairs well with neutral colors like gray, white, and black, creating a balanced and refined look.

• Interior Design and Beauty

  For interior design, Tory Blue can be used to create a calming and sophisticated atmosphere. Consider using it as an accent wall color in living rooms or bedrooms, or incorporate it through textiles such as curtains, pillows, and rugs. When used in interior spaces, Tory Blue pairs well with natural materials like wood and stone, as well as metallic accents like gold or silver. In the realm of beauty and cosmetics, Tory Blue can be used in eye shadow palettes or nail polish collections, providing a bold and statement-making look. Combine it with other cool-toned shades or use it as a pop of color to complement neutral makeup looks.

• Branding and Marketing

  Tory Blue is frequently used in branding for tech companies and financial institutions to convey trust and reliability. Its deep hue evokes a sense of stability and professionalism. It is also suitable for educational websites and platforms, where it can create a calm and focused learning environment. When incorporating Tory Blue into branding, consider using it alongside complementary colors to create visual interest and balance. Its versatility allows it to be used in various design elements, from logos and marketing materials to website layouts and social media graphics.

Complementary color

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