Elephant
General Information about #12343D
The hexadecimal color code #12343D represents a dark, muted shade of blue-gray. In the RGB color model, it is composed of 7.06% red, 20.39% green, and 23.92% blue. This color is often associated with feelings of calmness, stability, and sophistication. It falls into the category of cool colors and can be described as having a subtle, understated elegance. Colors similar to #12343D are frequently found in nature, resembling the tones of weathered stone or deep water. In color psychology, this shade can evoke a sense of reliability and trustworthiness, making it a suitable choice for branding and design projects that aim to project professionalism and dependability.
The color #12343D, also known as Elephant, presents moderate accessibility challenges. Its relatively low luminance contrast against a white background might pose difficulties for users with visual impairments, requiring careful consideration of text size and font weight. To enhance accessibility, consider using it with lighter text colors like white or very light grays to achieve a sufficient contrast ratio, ideally aiming for a WCAG 2.1 Level AA compliance of at least 4.5:1 for normal text and 3:1 for large text. Furthermore, providing alternative visual cues, such as underlines or icons, alongside color differences can improve usability for colorblind users. When using this color for interactive elements, ensure that hover and focus states are clearly distinguishable to aid users who navigate with keyboards or assistive technologies.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Website Background
This color can be used as a background for websites that want to convey a sense of professionalism, reliability, and stability. It works well in the financial or consulting sectors, creating a calm and trustworthy atmosphere. When used as the main header background with a white logo and sans-serif font it transmits trust and experience.
Interior Wall Color
Elephant can create a sophisticated and calming ambience in interior design. Consider using it for walls in a study or bedroom, pairing it with lighter greys and natural wood tones to achieve a balanced and inviting space. The dark color will make other colors around it pop and create a rich and welcoming ambient.
Fashion Apparel
This color can be used as a base color for fashion, especially in winter collections. It is perfect for coats, sweaters, and trousers, providing a muted yet elegant foundation for outfits. Combining it with brighter accent colors like mustard yellow or burgundy can create a visually appealing and stylish look.