Madison
General Information about #12235A
The hexadecimal color code #12235A, also known as Madison, is a dark shade of blue located in the blue color family. It is composed of 7.1% red, 13.7% green and 35.3% blue. In the RGB color space, it has the numerical representation (18, 35, 90). In the CMYK color space, which is often used in printing, it is composed of 80% cyan, 61.1% magenta, 0% yellow and 64.7% black. The color is perceived as a cool and calming color, often associated with trust, stability, and depth. It is often used in designs that require a sense of authority, intelligence, and reliability. Because of the low red and green values and high blue value, this color leans heavily towards the blue end of the spectrum, making it a particularly cool and reserved shade.
The hex color #12235A, also known as Madison, presents some accessibility challenges due to its dark nature. When used as a background color, it's crucial to ensure that any text layered on top has sufficient contrast to meet WCAG (Web Content Accessibility Guidelines) standards. A light color such as white or a very pale yellow or green would be recommended for text to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like WebAIM's contrast checker can be used to verify compliance. In situations where this color is used for interactive elements like buttons or links, consider adding visual cues like underlines or borders to improve recognizability for users with visual impairments. Avoid using this color for elements that need to convey critical information through color alone, as this will exclude users with color blindness. Thoughtful application will ensure an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
- #284b63
A lighter shade of blue that offers better contrast against white text, making it more accessible for a wider range of users, especially those with visual impairments.
- #1e3a8a
A more vibrant blue that can be used as an accent color while maintaining visual interest and providing sufficient contrast when paired with appropriate text colors.
- #343a40
A neutral gray that can serve as a background color that allows other color elements to stand out while maintaining good visual hierarchy.
Applications
Corporate Website Design
Madison (#12235A) can serve as an excellent background color for websites or applications aimed at corporate or governmental institutions, exuding professionalism and trustworthiness. It can be paired with lighter shades of gray or white for text to ensure readability and accessibility. It's also useful for creating a sophisticated and modern aesthetic in website footers or header sections, particularly when contrasted with brighter accent colors for call-to-action buttons or navigation links.
Fashion Design
In the fashion industry, Madison can be incorporated into clothing designs, particularly for formal wear such as suits or evening dresses. Its deep, rich tone provides a sense of elegance and sophistication. It can also be used as an accent color in accessories such as scarves or handbags to complement lighter or brighter outfits. Furthermore, it is suitable for brandings.
Interior Design
In interior design, Madison can be used as an accent wall color in living rooms or bedrooms to create a calming and sophisticated ambiance. It pairs well with natural materials such as wood and stone, as well as metallic accents like gold or silver. It is also suitable for upholstery or accent pieces such as throw pillows or curtains, adding a touch of luxury to the space. Further, it can be used in combination with lighter colors like beige or cream to create a balanced color scheme.