Black Russian
General Information about #12001B
The hex color code #12001B, often referred to as Black Russian, is a very dark shade of purple, close to black. It is composed of 7.1% red, 0% green, and 10.6% blue. In the RGB color model, it has the numerical values (18, 0, 27), indicating a dominant presence of blue, with a smaller amount of red, and an almost complete absence of green. This specific combination results in its unique dark purple hue. The color is best suited for applications where a dark, subtle, and sophisticated tone is desired. Due to its low luminance, care must be taken to ensure sufficient contrast with other elements, especially text, to maintain readability and accessibility. The Black Russian color evokes feelings of mystery, sophistication, and elegance, making it ideal for branding strategies that aim to convey these attributes.
The color #12001B, also known as Black Russian, presents significant accessibility challenges, primarily due to its extremely low luminance. With such a dark shade, achieving sufficient contrast against white or even light-colored text is difficult. As a result, individuals with visual impairments, including those with low vision or color blindness, may struggle to read content presented using this color for text or important graphical elements. Web developers should avoid using #12001B for text or interactive components without careful consideration of contrast ratios. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. To improve accessibility, consider pairing #12001B with very light colors or using it sparingly for decorative purposes. Furthermore, providing alternative styling options, such as a high-contrast mode, can greatly enhance the user experience for individuals with disabilities. Testing the color scheme with accessibility evaluation tools is crucial to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Luxury Branding
In web design, Black Russian (#12001B) can serve as a sophisticated background for elements intended to convey luxury and exclusivity. Its deep, muted tone makes it suitable for websites promoting high-end products such as jewelry, premium spirits, or exclusive travel experiences. However, due to its darkness, it should be paired with light, contrasting text to ensure readability. Additionally, it can be used as an accent color in graphic design, providing depth and richness to logos or branding materials. When used thoughtfully, Black Russian evokes a sense of mystery and intrigue, making it a valuable asset in creating a visually compelling brand identity.
Intimate Interior Design
In interior design, Black Russian can be employed to create a dramatic and intimate atmosphere. It works exceptionally well in home theaters, studies, or bedrooms where a cozy and secluded feel is desired. When used on walls, it's best to balance it with lighter-colored furniture and decor to prevent the space from feeling too oppressive. Accents in metallic colors like gold or silver can complement the richness of the hue, adding a touch of elegance. The color can also be applied to smaller design elements, such as throw pillows, rugs, or artwork, to introduce a sense of depth and sophistication to the overall space.
High Fashion
In fashion, Black Russian translates into an air of mystery and refined taste. Its deep, complex undertones make it a perfect option for formal wear, particularly evening gowns and suits. When styled in fabrics like velvet or silk, the shade attains an added layer of luxurious texture and depth. Moreover, it pairs extremely well with metallic accessories, such as gold jewelry or silver accents, enhancing its high-end aesthetic. As a make-up accent, Black Russian can be utilized as an eye-shadow to create a smoky, sultry look, adding a touch of intrigue to your appearance.