Denim
General Information about #115DC5
The hexadecimal color code #115DC5 represents a specific shade of blue, often referred to as "Denim." It is composed of 6.67% red, 36.47% green, and 77.25% blue. In the RGB color model, this translates to R:17, G:93, B:197. The color's depth and richness make it suitable for a variety of design applications. Understanding the individual color components can help designers effectively integrate it into their projects. Its CMYK representation is C:91, M:53, Y:0, K:23, meaning it requires a high percentage of cyan and magenta to reproduce accurately in print. The color falls within the blue color family and exhibits characteristics of both a cool and calming hue, while also having a certain vibrancy that draws the eye.
The hex color #115DC5, also known as Denim, presents some accessibility challenges, particularly regarding color contrast. When used as a background color, ensure that the foreground text color provides sufficient contrast ratio, ideally meeting WCAG 2.1 AA or AAA standards. A light color such as white or a very light shade of yellow or gray would be beneficial to ensure readability. Conversely, using #115DC5 as a text color requires a light background. Tools like WebAIM's contrast checker can help verify appropriate contrast ratios. Consider users with visual impairments, including those with low vision or color blindness. Avoid using this color as the sole indicator for interactive elements; supplement with text labels, icons, or other visual cues. Careful selection of complementary and analogous colors can enhance usability and accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #115DC5 can be used to create a strong visual impact for headers, buttons, or other key elements. Its depth and richness make it suitable for websites aiming to convey trust, stability, or sophistication. However, due to its darker nature, it's crucial to pair it with contrasting colors for readability and accessibility. Consider using it as an accent color to draw attention to specific areas or to establish a consistent brand identity. For instance, in the financial or technology sectors, it can project reliability and innovation.
Branding and Logo Design
#115DC5 is well-suited for branding and logo design, particularly for companies that want to project a sense of authority, trust, and stability. The color evokes feelings of confidence and security, making it ideal for businesses in finance, law, and technology. When used in logo design, it can be combined with lighter shades of blue or complementary colors like yellow or orange to create a balanced and visually appealing design. Ensure the color resonates with the brand's values and target audience.
Fashion
In fashion, Denim (#115DC5) can be used as an accent color in clothing design, particularly in accessories such as scarves, belts, or handbags. The color pairs well with neutral tones such as gray, beige, and white. It can also be used for statement pieces like jackets or dresses, creating a bold and sophisticated look. It is also widely used in formal wear like suits or blazers in combination with complementary hues like white, light grey or even light brown.