Venice Blue
General Information about Venice Blue
The hexadecimal color #115B87, known as Venice Blue, is a dark, desaturated shade of blue. It is composed of 6.7% red, 35.7% green, and 52.9% blue. In the RGB color model, it has the values 17, 91, and 135 respectively. In the CMYK color model, it is composed of 87.4% cyan, 32.6% magenta, 0% yellow, and 47.1% black. The hue angle is 203.8 degrees, the saturation is 77.6%, and the lightness is 29.8%. Venice Blue is often associated with depth, stability, and a sense of calmness. It is a versatile color that can be used in various design contexts, from web design to branding, to evoke feelings of trust and sophistication. The color is named after the city of Venice, the capital of northern Italy’s Veneto region
The hex color #115B87, also known as Venice Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to select a text color that provides sufficient contrast to ensure readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. White or very light shades of yellow or green would generally work well as accessible text colors on this background. Tools like WebAIM's contrast checker can be used to evaluate specific color combinations. Avoid using #115B87 for important visual elements if users might have low vision or color blindness. For users with visual impairments, consider providing alternative ways to convey information, such as icons or descriptive text.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Venice Blue, #115B87, evokes a sense of calmness and sophistication, making it suitable for website headers and navigation bars, where it can establish a professional and trustworthy atmosphere. It can also be incorporated into call-to-action buttons, especially when paired with a contrasting color, to guide users and enhance engagement. The color’s depth allows for a seamless integration with modern, minimalist designs, while its subtle vibrancy prevents it from appearing dull or monotonous. Using it in infographics can create a sense of reliability.
Interior Design
In interior design, #115B87 can be used as an accent wall color to introduce a touch of elegance and tranquility to a room. It pairs well with neutral tones like beige, gray, and white, creating a balanced and harmonious environment. Moreover, this color can be incorporated in textiles such as curtains, cushions, and rugs to add depth and visual interest to a space. It is especially effective in bedrooms and living rooms, promoting relaxation and comfort. It can be paired with lighter blues for an ombre effect.
Branding
Venice Blue, #115B87, is a versatile choice for branding in industries that want to convey trust, reliability, and professionalism, such as finance, technology, and healthcare. It can be used in logos, business cards, and marketing materials to create a consistent and recognizable brand identity. The color's association with stability and competence makes it an excellent choice for building customer confidence and loyalty. When combined with complementary colors it can create a strong visual impact and enhance brand recall.