Te Papa Green
General Information about Te Papa Green
The hexadecimal color code #114D3C represents a dark shade of green, often associated with nature, earthiness, and sophistication. It is composed of 6.67% red, 30.2% green, and 23.53% blue. In the RGB color model, it is defined as rgb(17, 77, 60). In the CMYK color model, it consists of 78% cyan, 0% magenta, 22% yellow, and 70% black. This color is often referred to as 'Te Papa Green', due to its prominence and characteristic use in the design and branding of the Museum of New Zealand Te Papa Tongarewa. The color's muted tone gives it a sense of understated elegance, making it suitable for applications where a subtle yet distinctive visual identity is desired. It can convey a feeling of calmness, stability, and connection to the environment.
The color #114D3C, also known as Te Papa Green, presents some accessibility challenges, particularly in text-based applications. Its low lightness value (around 15%) means it has a dark appearance, requiring careful consideration of contrast ratios. When used as a foreground color for text, it is crucial to pair it with a very light background to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. This color may not meet these ratios with many common background colors, potentially making the content inaccessible to a significant portion of users. In user interface design, it is important to evaluate color combinations using accessibility tools to confirm compliance with accessibility standards. Using color alone to convey information should always be avoided, and alternative cues like labels or icons should be provided to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Web and Print Design
In web design, Te Papa Green (#114D3C) can be used sparingly to highlight specific elements, such as buttons or navigational cues, when paired with a light background. It can also be used for branding elements to evoke a sense of nature, sustainability, or sophistication. In print media, this color can be effective for creating backgrounds or borders, adding a touch of understated elegance to brochures or reports. Ensure it is paired with a contrasting color for readability.
Interior Design
In interior design, Te Papa Green can be used as an accent color in rooms to create a calming and natural atmosphere. It pairs well with natural wood tones, creams, and other earth-toned colors. It can be used for painting walls, furniture, or decorative accessories. As a dark color, it is better used in rooms with plenty of natural light to prevent the space from feeling too enclosed.
Fashion
In fashion, Te Papa Green can be used as a sophisticated alternative to black or navy. It can be used for clothing items such as dresses, suits, or outerwear. It also works well as an accent color in accessories such as scarves, bags, or shoes. As a dark, muted color, it can be combined with brighter or more vibrant colors to create a balanced and stylish look. It is often associated with elegance and a connection to nature.