Te Papa Green
General Information about Te Papa Green
The hex color #114C3D, also known as Te Papa Green, is a dark, muted shade of green that evokes feelings of nature, tranquility, and sophistication. It belongs to the green color family and is characterized by its low saturation and medium darkness. In the RGB color model, #114C3D is composed of 6.67% red, 29.8% green, and 23.92% blue. In the CMYK color model, it is composed of 77.69% cyan, 0% magenta, 19.75% yellow, and 70.2% black. This color is often associated with environmental themes, conservation, and natural beauty. Te Papa Green is a versatile color that can be used in a variety of design applications, from branding to web design to interior decoration, to create a sense of calmness and connection with nature.
The hex color #114C3D, also known as Te Papa Green, presents some accessibility challenges, particularly when used as text on a white background. Its relatively low luminance can result in insufficient contrast, making it difficult for users with visual impairments to read comfortably. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #114C3D for text, it's crucial to verify the contrast ratio against the background color. If the contrast is inadequate, consider using a lighter shade of green or a completely different, more contrasting color for text. Ensure that interactive elements using this color have clear visual cues and are easily distinguishable for all users. Consider providing alternative styling options for users who need higher contrast. Employing tools to simulate color blindness can also help ensure that content remains understandable to users with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
- #347C5F
A lighter shade of green, offering better contrast against light backgrounds while maintaining a natural feel.
- #0A3329
A darker shade of green, suitable for backgrounds or elements where a subtle, muted color is desired.
- #808080
A neutral grey, which can serve as a accessible and desaturated background tone.
Applications
Website Background
Te Papa Green can be used as a background color for websites related to nature, sustainability, or environmental conservation. Its calming and earthy tone evokes feelings of tranquility and harmony, making it ideal for creating a visually appealing and user-friendly experience. The color pairs well with neutral tones, such as white or beige, to create a balanced and professional look. Incorporating this color into the website's design can help reinforce the brand's message and attract a target audience interested in eco-friendly initiatives.
Product Branding
This shade of green is a great selection for branding for products associated with nature. For example, if you are creating packaging for a company that sells organic skincare products, this shade of green will contribute to a feeling of your products being healthy and natural. To compliment this earthy green, you can add gold accents to your branding to add a feeling of luxury and prestige.
Interior Design
In interior design, #114C3D can be used to create a relaxing and harmonious atmosphere. It works well in living rooms, bedrooms, or studies, especially when paired with natural materials like wood and stone. This color can be used on walls, furniture, or decorative accessories to bring a touch of nature indoors. It also complements other earthy tones, such as browns, beiges, and terracotta, to create a warm and inviting space.