Te Papa Green

General Information about Te Papa Green

The hex color code #11463B, also known as Te Papa Green, is a dark shade of green that evokes a sense of nature and tranquility. It is composed of 6.67% red, 27.45% green, and 23.14% blue. In the RGB color model, this color is created by combining these three primary colors in varying proportions. The CMYK values are C:0.76, M:0.00, Y:0.16, K:0.73, indicating the amount of cyan, magenta, yellow, and black ink required to reproduce this color in print media. Te Papa Green has a relatively low saturation, making it a muted and earthy tone. It would work very well to create a sense of calm and sophistication in designs. The name "Te Papa Green" likely refers to its association with natural landscapes, possibly inspired by the colors found in the Te Papa Tongarewa Museum of New Zealand.

The color #11463B, also known as Te Papa Green, presents some accessibility challenges, especially when used as a background color with light text. Its low lightness value of 0.09 makes it difficult to achieve sufficient contrast with lighter text colors, potentially causing readability issues for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #11463B, careful consideration should be given to the choice of foreground text color to meet these contrast requirements. Lighter shades of yellow, white, or very pale green may offer better contrast, but it's crucial to test the color combination using accessibility evaluation tools to ensure compliance. Providing alternative color schemes or allowing users to customize the color display can further enhance accessibility. Using this color for decorative elements or as a highlight, instead of for primary text-background combinations, can also help to mitigate accessibility concerns.

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Applications

• Environmental Website Design

  Te Papa Green can be effectively used in website designs related to nature, sustainability, or environmental conservation. Its earthy tone evokes a sense of tranquility and harmony, making it suitable for organizations or businesses that aim to project an image of eco-friendliness and responsibility. It can be used for website backgrounds, headings, or accent elements, especially when paired with natural textures and imagery. Furthermore, this green can be utilized in branding materials and logos, to deliver a feeling of credibility and a clear message about environmental awareness. Pairing it with complementary colours like a light beige, can enhance the websites aesthetic.

• Nature-Inspired Interior Design

  In interior design, Te Papa Green can be used to create a relaxing and inviting atmosphere, reminiscent of natural landscapes. It works well in living rooms, bedrooms, or studies, where the goal is to promote a sense of calm and tranquility. It can be used for wall paint, furniture upholstery, or decorative accents, and combined with natural materials like wood, stone, or woven textiles to enhance the overall effect. This color evokes a sense of well-being and harmony and when combined with plants, creates a natural and organic atmosphere in a space.

• Sustainable Fashion Branding

  Te Papa Green is a perfect color for fashion brands aiming to convey a sense of natural elegance and sustainable values. It can be incorporated into clothing designs, accessories, or branding materials. The subtle, yet sophisticated shade is suitable for garments intended for both casual and semi-formal occasions, evoking a sense of reliability. Using this hue within your brand, can set a standard for environmentally conscious decisions, aligning your image with the increasing eco-awareness of the global consumer.

Complementary color

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