Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #11178A, is a deep, saturated blue hue that resides in the blue-violet spectrum of color. Historically, ultramarine was derived from the precious gemstone lapis lazuli, making it a highly valued pigment, often reserved for the robes of the Virgin Mary in Renaissance paintings. Today, synthetic ultramarine is widely available. The color is often associated with depth, intelligence, and trust. In color psychology, blue is often linked to feelings of calmness and security, while the violet undertones can add a sense of creativity and spirituality. Ultramarine is a color that brings a sense of both serenity and boldness.
The color #11178A, a deep shade of ultramarine, presents accessibility challenges due to its low luminance. When used as a background color, it necessitates very light text to ensure sufficient contrast for readability, adhering to WCAG guidelines. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Individuals with visual impairments may struggle to discern text against this dark background if contrast is insufficient. Therefore, designers should prioritize contrast analysis and provide alternative high-contrast themes or options to enhance usability for all users. Using this color for decorative purposes, where text legibility isn't crucial, mitigates accessibility concerns. Thoughtful application and user-centered design principles are essential when incorporating #11178A into digital interfaces.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Ultramarine (#11178A) evokes feelings of sophistication and trust, making it suitable for financial institutions or corporate branding. Its depth can be used to create a sense of stability and professionalism in website designs, marketing materials, and logo designs. Consider pairing it with lighter, contrasting colors like gold or white to enhance readability and visual appeal. Use in moderation as a background or accent color to avoid overwhelming the user. Its association with the ocean also makes it appropriate for companies dealing with maritime activities or products.
Beauty and Cosmetics
In the realm of beauty, ultramarine can be incorporated into eyeshadow palettes, nail polish colors, and even hair dyes. Its intense pigment offers a bold and dramatic look, especially when used in eye makeup. It can create depth and dimension, and it works well on a variety of skin tones. This color is often associated with artistic expression and can be used to communicate creativity and individuality. Its usage as an eyeshadow has a long history.
Interior Design
Ultramarine can be used for painting walls and adding color accents through decor items. Its intensity provides a great sense of depth and relaxation. It can be paired with warm colors or with neutral tones like white and beige.