Ultramarine
About Ultramarine
Ultramarine, represented by the hexadecimal color code #1113A3, is a deep, vivid blue pigment that has been prized since antiquity. Originally derived from the precious gemstone lapis lazuli, its name literally means 'beyond the sea,' reflecting its historical origins as an imported pigment. In modern times, synthetic ultramarine is produced, offering a more affordable and consistent alternative to the natural pigment. The color's unique hue results from the presence of sulfur-containing compounds within its crystal structure. Ultramarine is widely used in various applications, including fine art, cosmetics, and industrial coatings. Its rich and intense color adds depth and vibrancy to paintings, fabrics, and other materials. Because it’s considered non-toxic, it is also widely used in the cosmetic industry. Historically, ultramarine was more valuable than gold and only used for important commissions.
The color #1113A3, also known as Ultramarine, presents potential accessibility challenges, especially when used as text on a background that lacks sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for users with visual impairments. When pairing Ultramarine with lighter shades, it's crucial to verify the contrast ratio using online tools or accessibility checkers to confirm compliance. If the contrast ratio is insufficient, consider using a lighter tint of Ultramarine or a different color altogether to improve readability. For interactive elements such as buttons or links, providing sufficient visual cues beyond color alone is also important. This can include using underlines, borders, or icons to help users easily identify and interact with the elements. Careful attention to contrast and the use of supplementary visual cues can significantly enhance the accessibility of designs incorporating Ultramarine.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Ultramarine is a sophisticated choice for branding elements, lending a sense of trust, stability, and intelligence. Its depth and richness make it well-suited for companies in the technology, finance, and education sectors. Use it sparingly as an accent color in logos, websites, and marketing materials to evoke a sense of professionalism and reliability. When used in combination with complementary colors like gold or yellow, Ultramarine can create a striking and memorable visual identity. Remember to consider the psychological associations of color when incorporating Ultramarine into your branding strategy to ensure it aligns with your brand values and target audience.
Web Design
In web design, Ultramarine can be used to create visually appealing and engaging user interfaces. It can be used for navigation menus, buttons, and other interactive elements. The color's depth and vibrancy help guide the user's eye and create a seamless browsing experience. Use it as a background color for headers and footers to establish a clear visual hierarchy. However, be cautious when using Ultramarine for large blocks of text as the contrast against white or light backgrounds may not be optimal for readability. Consider using lighter shades or adjusting the font size and weight to ensure accessibility.
Interior Design
Ultramarine evokes feelings of calmness, spirituality, and introspection, making it an ideal choice for meditation spaces or relaxing environments. Use it for walls, textiles, or artwork to promote a sense of serenity and peace. Complement it with natural materials like wood and stone to create a harmonious atmosphere. It can also be used as an accent color in bedrooms or living rooms to add a touch of elegance and sophistication. Combining it with soft lighting will further enhance the relaxing effect of the color, turning any space into a tranquil retreat.