Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #110E8D, is a deep shade of blue that evokes feelings of sophistication, depth, and tranquility. Historically, Ultramarine derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as the pigment was originally imported from mines in Afghanistan. In the realm of color theory, Ultramarine is classified as a tertiary color, blending elements of blue and violet, resulting in its unique and rich hue. Its prominence extends across various applications, from fine art and graphic design to fashion and interior decor. Its strong blue saturation contributes to its unique appearance. This color is often associated with trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.
The hex color #110e8d, also known as Ultramarine, presents significant accessibility challenges, particularly in text-based applications. Its dark hue results in a very low contrast ratio against standard light backgrounds, failing WCAG (Web Content Accessibility Guidelines) standards for both normal and large text. This means that users with visual impairments, including those with low vision or color blindness, will likely struggle to read content presented in this color. To ensure accessibility, it's crucial to pair #110e8d with very light colors such as #FFFFFF or #FAF9F6 for sufficient contrast. When utilizing this color for decorative elements like icons or non-essential graphics, contrast requirements are less stringent, offering more flexibility. However, it is always recommended to conduct thorough accessibility testing, involving real users if possible, to validate the design choices and ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Website Design
Ultramarine (#110e8d) can be used to create a luxurious and sophisticated feel for websites in the finance or consulting industries. It works well for accent colors, backgrounds for key information sections, and call-to-action buttons, when combined with lighter colors to ensure legibility. Due to its depth, this color suggests stability and reliability, making it suitable for brands looking to establish trust with their audience. Ensure sufficient contrast with text and interactive elements to maintain accessibility standards.
Beauty and Cosmetics
In the beauty industry, Ultramarine (#110e8d) can be a striking choice for packaging and branding, especially for products targeting evening wear or special occasions. The color's richness can evoke feelings of elegance and glamour. Consider using it for eyeliner, eyeshadow, or nail polish to provide a bold, dramatic look. In marketing materials, combine it with metallic accents to enhance the feeling of luxury. When using in product packaging, ensure the labels and text are easily readable, by using complementary colors.
Interior Design Accent
In interior design, Ultramarine (#110e8d) can be used as an accent color to add depth and drama to a space. It works well in rooms with ample natural light, where its intensity can be fully appreciated. Use it for throw pillows, accent walls, or statement furniture pieces. Pair it with neutral colors like beige or gray to prevent the room from feeling overwhelming. Consider using metallic accents to complement the color's richness and add a touch of elegance. When designing with dark colors, ensure adequate lighting to maintain a comfortable and inviting atmosphere.