Ultramarine
General Information about Ultramarine
The hex color #110BA8, also known as Ultramarine, is a deep shade of blue. In the RGB color model, it consists of 6.67% red, 4.31% green, and 65.88% blue. Ultramarine is often associated with qualities such as depth, stability, and authority. It is a popular choice in branding for businesses that want to convey trust and professionalism. Historically, ultramarine pigment was derived from lapis lazuli, making it a highly prized color. In web design, it can be used to create a sense of sophistication, but care should be taken to ensure sufficient contrast for accessibility. The color falls under the blue color family and is a tertiary color.
The color #110BA8, a deep ultramarine, presents significant accessibility challenges. Its low luminance value of approximately 1% means it offers very little contrast against white backgrounds, failing WCAG's minimum contrast ratio requirements for text and interactive elements. For text to be legible and interactive elements to be discernible, it is crucial to pair this color with much lighter hues. White text on this background would be difficult to read for users with low vision or color blindness. To improve accessibility, consider using a lighter tint of ultramarine, or pairing it with a contrasting color that provides sufficient luminance difference, such as a bright yellow or a light grey. Tools like contrast checkers can help ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, ultramarine can be used as an accent color for headings or buttons to draw attention to key elements. Given its intensity, it's best used sparingly. For instance, consider using it as a hover effect color for links, or as a background for a small section of a website to add a touch of sophistication. Due to accessibility issues, ensure that the contrast ratio is sufficient when using this color for text or interactive elements. Employ it strategically to create a sense of depth and visual interest without overwhelming the user.
Fashion Accessory
Ultramarine, being a rich and deep color, can be incorporated into fashion through accessories like scarves, hats, or statement jewelry. It pairs well with neutral tones like grey, black, or white, adding a pop of color to an outfit. Furthermore, it can be used as a base color in evening wear, creating a sophisticated and elegant look. When combining with other colors, consider using complementary colors to create a visually appealing ensemble. The color can also be used in athletic wear.
Interior Design Accent
In interior design, ultramarine can be employed to create a bold and dramatic statement wall in a living room or bedroom. The color should be used sparingly and balanced with lighter shades to avoid overwhelming the space. As an alternative, it could be used in smaller decorative elements such as cushions, vases, or artwork to inject personality and depth to the room. The color is known to create an athmosphere of relaxation.