Te Papa Green
General Information about Te Papa Green
The hexadecimal color #104838, often referred to as Te Papa Green, is a dark shade of green. It evokes feelings of nature, tranquility, and stability. In the RGB (Red, Green, Blue) color model, #104838 is composed of 6.27% red, 28.24% green, and 21.96% blue. This composition gives it a muted, earthy quality. In the CMYK (Cyan, Magenta, Yellow, Key/Black) color model, it consists of 77.78% cyan, 0% magenta, 22.11% yellow, and 71.76% black. Its relatively high black component contributes to its deep, subdued appearance. The name "Te Papa Green" suggests a connection to the natural world, possibly referencing the color of foliage or landscapes found in New Zealand, where the Te Papa Museum is located. This color is often associated with calmness, growth, and a sense of groundedness.
The color #104838, also known as Te Papa Green, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, it may not meet WCAG (Web Content Accessibility Guidelines) requirements for contrast ratio, potentially causing readability issues for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To improve accessibility, consider pairing #104838 with lighter background colors or using it for larger text elements. Using this color for decorative purposes where contrast is less critical may also be a good alternative. Always test color combinations with accessibility tools to ensure compliance and optimal readability for all users. Providing alternative text descriptions for visual elements using #104838 is another good practice to enhance usability.
Shades
Digital Color Formats
Alternative colors
Applications
Web and Print Design
Te Papa Green (#104838) can serve as an elegant accent color in website designs, especially for eco-friendly or nature-themed businesses. Use it for button hovers, subtle background elements, or call-to-action highlights to create a sophisticated and calming user experience. In print design, it's well-suited for brochures, business cards, and stationery, projecting a sense of tranquility and reliability. In interior design, this hue works beautifully as an accent wall color in living rooms or bedrooms, promoting relaxation and harmony. It can also be incorporated through cushions, curtains, or decorative accessories to add a touch of natural elegance to the space. This dark, muted green is versatile and easily complements other earthy tones and neutral shades, making it a smart choice for creating a balanced and visually appealing design.
Fashion and Beauty
In the fashion world, Te Papa Green offers a unique and sophisticated alternative to traditional greens. It is suitable for creating capsule wardrobe pieces for autumn or winter season. This color can be used for sweaters, scarves, and outerwear, that provides a grounded and nature-inspired touch to any outfit. Consider pairing it with neutral tones like beige, gray, or cream to create a balanced and harmonious look. In beauty, #104838 can be used for eye makeup, such as eyeshadow or eyeliner, to create a subtle and natural effect. For more dramatic makeup looks, pair it with gold or bronze tones. It's an excellent choice for those looking to incorporate earthy tones into their makeup routine.
Data Visualization and Branding
Te Papa Green (#104838) can be used in data visualization to represent certain types of data, especially if it involves nature or environmental themes. The color is well suited to show trends, statistics or other forms of information on dashboards, reports or presentations. The muted tone makes it readable and professional. If it is used as a brand color, it may be used in the design of social media posts, logos or other marketing materials.