Te Papa Green
General Information about Te Papa Green
Te Papa Green, represented by the hexadecimal color code #104741, is a dark, muted shade of green that evokes a sense of nature, earthiness, and tranquility. Its composition primarily consists of green hues, with subtle undertones of blue, resulting in a cool and calming aesthetic. This color is relatively low in saturation, contributing to its understated and sophisticated character. In terms of color theory, Te Papa Green belongs to the green color family and can be associated with concepts such as growth, harmony, and environmental awareness. Its subdued nature makes it a versatile choice for various design applications, ranging from web design and branding to interior design and fashion. The name 'Te Papa Green' itself suggests a connection to the natural world, referencing the landscape or flora of the Te Papa region, or may allude to the Museum of New Zealand Te Papa Tongarewa.
The hex color #104741, also known as Te Papa Green, presents moderate accessibility challenges. Its relatively low luminance value necessitates careful consideration of text and background color pairings. When used as a background color, it's crucial to ensure sufficient contrast with text, ideally adhering to WCAG (Web Content Accessibility Guidelines) AA or AAA standards. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. For users with visual impairments, including those with low vision or color blindness, insufficient contrast can make content difficult or impossible to perceive. Tools like contrast checkers are essential for verifying accessibility compliance. In interactive elements like buttons, ensure sufficient visual cues beyond color alone, such as borders or icons, to provide clear affordance for all users. Also, when using this color for data visualization, ensure that sufficient contrast exists between the color and other data points.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design for Environmental Organizations
In web design, Te Papa Green (#104741) can be effectively used to create a calming and nature-inspired aesthetic. It's suitable for websites related to environmental organizations, outdoor adventure, or organic products. As a background color, it evokes a sense of tranquility, while as an accent color, it adds a touch of sophistication. Consider using it for headers, footers, or call-to-action buttons to draw attention without being overly aggressive. It can be paired with neutral colors like beige or gray to create a balanced and harmonious design. Remember to ensure sufficient contrast with text elements for optimal readability and accessibility. In addition, use icons or other graphic elements to increase visual interest.
Interior Design for Calming Spaces
This color is ideally suited for creating sophisticated and calming interior spaces. It can be applied to walls to evoke a sense of nature and tranquility. This color works exceptionally well in living rooms, bedrooms, or studies where a relaxing environment is desired. It also makes a great accent color on furniture.
Fashion for workwear
Te Papa Green can be used to create a military-chic aesthetic. Consider using it for outerwear, such as jackets or parkas, or for accessories like scarves or hats. This color pairs well with neutral tones like brown, beige, or black, but it can also be combined with earthy tones like rust or mustard for a more distinctive look. This color can also be a good choice for workwear or outdoor clothing.