Te Papa Green
General Information about Te Papa Green
The hex color #10473e, also known as Te Papa Green, is a dark, muted shade of green that evokes feelings of nature, tranquility, and sophistication. In the RGB color model, it consists of 6.27% red, 27.84% green, and 24.31% blue. This color is commonly associated with environmental awareness, sustainability, and organic products. Its earthy tone makes it a popular choice for branding and design projects that aim to convey a sense of trustworthiness, stability, and connection to the natural world. In branding it is often used for companies who want to show their connection to nature. In general, the color can be used in many ways.
The hex color #10473e, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to ensure that any text or interactive elements layered on top have sufficient contrast to meet WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular) and user interface components. Using color contrast checkers can help assess the compliance. Given its relatively dark nature, lighter colors such as whites, creams, or light yellows are preferable for text. Moreover, avoid relying solely on color to convey information, as users with color vision deficiencies may struggle to differentiate between similar hues. Providing alternative cues, such as text labels, icons, or patterns, can enhance usability for a broader audience. Proper attention to these aspects will make designs more inclusive and accessible.
Shades
Digital Color Formats
Alternative colors
- #347c6a
A lighter shade of green that offers better contrast against white backgrounds, making it suitable for text and interactive elements.
- #a0a0a0
A neutral grey that complements the Te Papa Green, providing a balanced and accessible color palette.
- #ffffff
Using white as alternative to enhance the readability for texts.
Applications
Eco-Friendly Website Design
Te Papa Green evokes a sense of nature and tranquility, making it ideal for websites or applications related to environmental conservation, sustainable living, or outdoor recreation. Its calming effect can enhance user engagement and create a positive brand association. Furthermore the color can be used to create a luxurious atmosphere.
Nature-Inspired Interior Decor
In interior design, #10473e can be used as an accent color for walls, furniture, or decorative elements. It pairs well with natural materials like wood and stone, creating a harmonious and inviting atmosphere. Also it can be used for wall paint or decorative elements.
Sustainable Fashion
In fashion, this color can be used for dresses or accessoires. Combining it with earth tones is a great way to create a great outfit.