Te Papa Green
General Information
The hex color code #104736, also known as Te Papa Green, represents a dark shade of green. It is composed of 6.27% red, 27.84% green, and 21.18% blue. In the RGB color model, this translates to 16 red, 71 green, and 54 blue. The color's subdued nature gives it a calming and natural feel, often associated with forests, nature, and tranquility. Te Papa Green might be used for branding purposes to convey environmental awareness, or a connection to the earth. In a CMYK setting, #104736 is comprised of 77.46% cyan, 0% magenta, 24.79% yellow, and 72.16% black.
The color #104736, also known as Te Papa Green, has a low level of contrast, which presents significant accessibility challenges, especially for users with visual impairments. When using this color for text, ensure that it is paired with a very light background to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratios. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This color might be more suitable for decorative elements or backgrounds where readability is not a primary concern. Consider providing alternative color schemes to enhance the user experience for individuals with different visual needs. It's crucial to test color combinations with accessibility tools to ensure compliance and inclusivity in design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Te Papa Green can be used sparingly to highlight specific elements or as a subtle background in sections where a natural or earthy feel is desired. Its calming nature makes it suitable for websites related to environmental conservation, organic products, or nature-themed content. However, due to its low contrast, it should not be the primary color for text or important interactive elements. Use it strategically to create visual interest without compromising readability or accessibility.
Interior Design
In interior design, Te Papa Green can be incorporated to create a serene and calming atmosphere. It works well in spaces where relaxation is prioritized, such as bedrooms or meditation rooms. It can be used as an accent wall color or in decorative elements like cushions, curtains, or plant pots. Pairing it with natural materials like wood and stone can enhance the earthy feel of the space. However, ensure adequate lighting to prevent the color from appearing too dark or somber.
Fashion
In fashion, Te Papa Green can be used as an accent color in clothing or accessories. It pairs well with neutral colors like beige, cream, and gray, as well as other earthy tones like brown and olive green. It can be used in small doses, such as in scarves, belts, or handbags, to add a touch of nature-inspired color to an outfit. It may be used in outdoor or hiking wear where the green color will allow the wearer to blend in better with the natural surroundings.