Bush
General Information about #102818 (Bush)
#102818, also known as 'Bush', is a dark shade of green that evokes feelings of nature, earthiness, and tranquility. It is composed of 6.3% red, 15.7% green, and 9.4% blue. In the RGB color space, it translates to (16, 40, 24). This color tends to be associated with stability, growth, and environmental consciousness. It is less vibrant compared to lighter shades of green. Its darkness implies sophistication and maturity, making it a good choice for designs aiming to communicate trustworthiness. It finds applications in branding, web design, and interior design, where a subtle yet impactful representation of nature is desired. The hex code #102818 is part of the broader spectrum of green colors, each possessing its unique characteristics and symbolic meanings. This particular shade leans towards a more muted and understated aesthetic.
The hex color #102818, often referred to as "Bush," presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to select foreground text colors that provide sufficient contrast to ensure readability for individuals with visual impairments. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Given its dark nature, lighter text colors like white (#FFFFFF) or very light shades of gray are recommended. However, simply choosing a light color isn't enough; it's essential to verify the contrast ratio using an online contrast checker tool to guarantee compliance. Avoid using it for essential UI elements where clear visibility is paramount. Consider offering alternative color themes to users, allowing them to customize the interface to meet their specific visual needs.
Shades
Digital Color Formats
Alternative colors
Applications
Website Background
In web design, #102818 (Bush) can be effectively employed as a background color for website sections intending to evoke a sense of nature, tranquility, or sophistication. Consider using it in combination with complementary colors like light beige or muted gold for text and accents to create an elegant and balanced visual experience. This color is well-suited for websites related to environmental conservation, organic products, or luxury goods. In addition, utilizing this hex color in website headers or footers will give an earthy, grounded look to the site, further enhancing the user's experience.
Interior Design Accent
Within the realm of interior design, 'Bush' can serve as an accent color to introduce a touch of organic warmth and depth. It's particularly suitable for accent walls, furniture upholstery, or decorative elements in spaces aiming to create a cozy and inviting atmosphere. This color complements natural materials such as wood, stone, and leather, further emphasizing the connection to nature. It works well in studies, bedrooms, and living rooms.
Logo Design
In graphic design, the hex color #102818 (Bush) can be used for creating brand logos that exude reliability and harmony. This dark green is suitable for companies that want to convey sustainability, nature-friendly practices, or growth. The applications are wide, as it could be used for eco-friendly brands, agriculture, or even for technology companies that want to convey reliability and sustainability. The color is best paired with white or light grays in order to make a logo that 'pops'.