Blue Zodiac
General Information about Blue Zodiac
The hex color #102648, often referred to as Blue Zodiac, is a deep, muted blue hue. In the RGB color model, it is composed of 6.27% red, 14.9% green, and 28.24% blue. It has a relatively low saturation and brightness, lending it a sophisticated and calming aesthetic. Blue Zodiac is often associated with feelings of trust, stability, and professionalism, making it a popular choice for corporate branding and web design. Its hexadecimal value #102648 translates to RGB values of R:16, G:38, B:72. In the CMYK color model, it is composed of C:78, M:47, Y:0, K:72. This color can be useful in a variety of creative projects.
The hex color #102648, also known as Blue Zodiac, presents certain accessibility considerations, especially concerning color contrast. When used as a background color, it's crucial to ensure that any text or interactive elements layered on top meet minimum contrast ratios as defined by the WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text (14pt bold or 18pt regular). Lighter colors, such as shades of white, yellow, or light green, are generally suitable for text on a #102648 background. Tools like contrast checkers can help evaluate specific color combinations. When used for decorative purposes, consider providing alternative visual cues for users who may have difficulty distinguishing color. For users with low vision or color blindness, relying solely on color to convey information can create accessibility barriers. Careful selection of foreground elements and sufficient contrast is essential for inclusive design.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that provides better contrast with darker text and elements, improving readability.
A neutral gray that offers a sophisticated alternative while ensuring good contrast with various text colors.
A dark teal color that provides a similar feel while offering a bit more visual interest and contrast.
Applications
Web Design
Blue Zodiac creates a sophisticated and calming backdrop for websites related to finance, technology, or corporate services. Its depth allows for easy integration with brighter accent colors, such as yellows or oranges, to highlight key call-to-action elements. The color also pairs well with neutral grays and whites for a clean, professional look. Consider using it in headers, footers, or sidebars to establish a strong visual hierarchy and guide users through the website's content. To use in charts, make sure to use accessible colors that can be easily distinguished from each other.
Branding
Blue Zodiac evokes feelings of trust, reliability, and sophistication, making it an excellent choice for branding materials in the financial or consulting industries. Use it for logos, business cards, and letterheads to create a cohesive and professional brand identity. Combine it with gold or silver accents for a luxurious feel, or with brighter blues and greens for a more modern and dynamic look. Make sure to include the logo in different formats, such as svg and png.
Interior Design
Blue Zodiac is suitable for creating a peaceful and elegant atmosphere. It can be used for wall paint, furniture upholstery, or accent pieces. To achieve a balanced look, consider pairing it with light-colored woods, metallic accents, and soft textiles like linen or velvet. Use brighter accent colors, such as mustard yellow or coral, to add pops of visual interest and prevent the space from feeling too monotonous. This color would also work well in bedrooms to create a calm and relaxing environment.