Persian Blue

General Information about Persian Blue

Persian Blue, with the hex code #0F30BB, is a deep, vibrant shade of blue that evokes feelings of royalty, sophistication, and tranquility. It is a color that sits comfortably between the more common royal blue and a deeper indigo, offering a unique visual experience. In color psychology, blue is often associated with trust, stability, and intelligence, making Persian Blue a suitable choice for brands and designs aiming to convey these qualities. Historically, blue pigments were highly prized, and the use of such a rich hue would have been associated with wealth and prestige. In modern contexts, Persian Blue can add a touch of elegance and depth to various applications, from web design to interior decoration, provided it's used thoughtfully and balanced with complementary colors.

The hex color #0F30BB, also known as Persian Blue, presents some accessibility challenges, especially in web design. Its contrast ratio against white (#FFFFFF) is relatively low, which may make text difficult to read for users with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for readability. To improve accessibility, consider pairing Persian Blue with lighter shades of yellow or white to enhance text legibility. Alternatively, using it as a background color with very light text can work, but careful testing with accessibility tools is essential. Tools like contrast checkers can help determine if the color combination meets accessibility standards. Also, avoid using this color as a sole indicator, for example, in links or buttons, without additional cues like underlines or labels to ensure usability for all users, including those with color blindness.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, Persian Blue can be used for headers, buttons, and accents to add a touch of sophistication and elegance. Its rich hue makes it suitable for websites related to technology, finance, or education. However, it should be used sparingly and thoughtfully, as its intensity can be overwhelming if overused. For example, a tech company might use Persian Blue as the primary color for their website's navigation bar and call-to-action buttons, creating a professional and trustworthy impression. Combine with complementary colors like light yellows or grays to balance the overall design and improve readability.

• Fashion and Interior Design

  In fashion, Persian Blue can be incorporated into clothing, accessories, and footwear to create a bold and stylish statement. It is often used in evening wear, such as dresses and suits, to convey a sense of luxury and sophistication. Persian Blue can also be used in casual wear, such as jeans and t-shirts, to add a pop of color to everyday outfits. Pair with neutral colors like white, black, or gray to create a balanced and harmonious look. In interior design, Persian Blue can be used to create a serene and calming atmosphere. It is often used in bedrooms, bathrooms, and living rooms to promote relaxation and tranquility.

• Branding and Corporate Identity

  In branding, Persian Blue projects professionalism, trust, and stability. It is a great fit for corporate identities, logos, and marketing materials for finance, technology, or consulting firms. The colour can evoke a sense of confidence and expertise, helping the brand establish credibility. When used in logo design, it can be combined with minimalist typography and clean lines to create a modern and sophisticated image. Furthermore, the color can be integrated into website designs and social media content to maintain brand consistency. Careful planning is necessary to make use of it well.

Complementary color

Buttons