Denim
General Information about Denim (#0E62C8)
The color #0E62C8, known as Denim, is a dark shade of blue. In the RGB color model, it consists of 5.49% red, 38.43% green, and 78.43% blue. Its CMYK representation is 0.93, 0.51, 0.00, 0.22, where it consists of 93% cyan, 51% magenta, 0% yellow, and 22% black. Denim's hexadecimal code #0E62C8 positions it within the blue color spectrum, often associated with depth, stability, and trustworthiness. This makes it suitable for branding, web design, and other applications where conveying reliability and professionalism is important. The color has a wavelength of 472.85 nm.
The accessibility of #0E62C8 (Denim) should be carefully considered, especially for text and interactive elements. Its contrast ratio against white is approximately 4.6:1, which meets the WCAG AA standard for normal text but falls short for larger text (18pt or 14pt bold) where a 3:1 ratio is required, and for AA compliance overall (4.5:1). To ensure inclusivity, especially for users with visual impairments, pairing Denim with lighter background colors, such as whites (#FFFFFF) or very light grays (#F0F0F0), is recommended. Conversely, when using Denim as a background, opt for text colors like white (#FFFFFF) or very light yellows (#FFFFE0) to provide sufficient contrast. Testing color combinations using online contrast checkers is a vital step in guaranteeing accessibility for a broader audience. Using a color palette tool can help to identify accessible color combinations.
Shades
Digital Color Formats
Alternative colors
- #1e90ff
A slightly lighter shade of blue that still evokes a sense of calm and reliability, but provides better contrast against darker backgrounds.
- #4169e1
A more vibrant blue that adds a touch of energy and excitement, making it suitable for calls to action and highlighting important information.
- #00008b
A dark shade of blue that may be more suitable as a text color on light backgrounds.
Applications
Web Design
Denim is suitable for designing website headers and navigation bars, creating a professional and trustworthy user experience. It can be combined with white or light gray for text and interactive elements. In the design of web applications it provides a consistent look and feel. Denim's calming effect can create a sense of security. It should be carefully combined with accent colors to draw attention to key elements and calls to action.
Fashion Design
In fashion design, Denim can be used as an accent color in clothing or accessories. Its classic appeal makes it suitable for both casual and formal wear. Consider using Denim as the primary color for jeans or jackets, or as a secondary color in patterns and prints. For makeup, Denim can inspire eyeliner or eyeshadow shades. This dark blue can also be used for jewelry, or as a dye for textiles, or as a base color for nail polish.
Branding
Denim's calming and reliable nature makes it a great choice for corporate branding. It can be used in logos, marketing materials, and office decor to convey trustworthiness and professionalism. It can create a stable feeling and it is useful for companies to build trust with their customers. In the beauty industry, Denim can be used in packaging design for cosmetics or skincare products.