Denim
General Information about Denim (#0E61C8)
The color #0E61C8, also known as Denim, is a shade of blue that evokes feelings of calmness, stability, and trustworthiness. In the RGB color model, it is composed of 5.5% red, 38% green, and 78.4% blue. Its hex code makes it easy to identify and use consistently across digital platforms. Denim's relatively low saturation and moderate brightness make it a versatile color for various applications. In color psychology, blue is often associated with security, order, and loyalty, making it a popular choice for brands aiming to project these qualities. It is a cool color that tends to recede visually, creating a sense of spaciousness and tranquility in design.
The hex color #0E61C8, also known as Denim, presents some accessibility considerations for web design. When used as a background color, sufficient contrast with text is crucial. White text on a #0E61C8 background generally provides good readability. However, darker shades of text may not offer enough contrast, potentially causing visual strain for users, especially those with visual impairments. It's recommended to use a contrast checker tool to ensure compliance with WCAG guidelines. When using this color for interactive elements like buttons or links, ensure that hover and focus states are clearly distinguishable to aid navigation for all users. Also, avoid using color as the sole means of conveying information; supplement it with text or icons for broader accessibility.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter shade of blue that provides better contrast against dark text.
- #000080
A darker shade of blue that can be used for text on lighter backgrounds.
- #6495ed
A neutral blue shade which offers a balance between vibrancy and subtlety, suitable for various design contexts without overpowering other elements.
Applications
Corporate Website Design
Denim blue can be utilized as a primary color for websites associated with technology, finance, or corporate sectors. Its reliability and trustworthiness suggest stability and credibility. It is effective in banners, call-to-action buttons, and navigation bars. When combined with white or light gray, it creates a clean, professional design. Using it with lighter accent colors can bring visual interest without compromising the overall serious tone.
Interior Design Accent
In interior design, denim blue can serve as an accent wall color in living rooms or bedrooms. It pairs well with neutral furniture and wooden accents, creating a calming atmosphere. It can also be used in decorative elements like cushions, curtains, or rugs to add a touch of sophistication without overwhelming the space. Denim blue can create a focal point in any room when used thoughtfully.
Social Media Graphics
The shade is perfectly suitable for creating eye-catching graphics for social media marketing campaigns. Denim blue can be paired with complementary colors to design visually appealing content, such as infographics, promotional banners, or post backgrounds. Its calm and confident presence can capture the audience's attention without being too aggressive, which helps in creating brand awareness and trust.