Tory Blue

General Information

Tory Blue, identified by the hex code #0E54A6, is a deep, muted shade of blue that evokes feelings of trust, stability, and sophistication. It is often associated with professionalism and authority, making it a popular choice for corporate branding and governmental websites. In color psychology, blue is known for its calming and reassuring qualities, and Tory Blue carries these traits with an added layer of seriousness. Its cool undertones can create a sense of serenity and order, while its depth prevents it from feeling overly sterile or cold. The color is named after the Tory political party in the UK, known for its conservative values and long-standing history. Its usage can be seen in many applications, from web design to fashion, where a sense of reliability and tradition is desired.

The color #0E54A6, also known as Tory Blue, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast, potentially causing readability issues for users with visual impairments. A contrast ratio of at least 4.5:1 is generally recommended for normal text and 3:1 for large text. Using color contrast checkers is crucial to ensure that text using #0E54A6 is easily readable. To improve accessibility, consider pairing it with lighter shades or using it for larger design elements where contrast is less critical. Another approach is to use it on a darker background. Thorough testing with diverse user groups is also advisable to validate actual accessibility in practical scenarios. It's also recommended not to use color as the only visual means of conveying information, providing alternatives like text labels or icons.

Shades

Digital Color Formats

Alternative colors

Applications

• Website Headers and Navigation

  Tory Blue is a popular choice for website headers and navigation bars, particularly in corporate or governmental websites. It provides a sense of trust and professionalism, enhancing the user experience by creating a clear and organized visual hierarchy. Its sophisticated appearance makes it suitable for conveying authority and reliability, ensuring that users feel confident in the information presented. Combining it with clean typography and simple design elements can create a user-friendly and visually appealing interface that effectively communicates the website's message, fostering a positive perception and encouraging engagement.

• Interior Design Accents

  In interior design, Tory Blue can be used as an accent color in living rooms or bedrooms to create a calming and sophisticated atmosphere. It pairs well with neutral colors like gray, beige, or white, adding a touch of elegance without being overwhelming. Using it for throw pillows, curtains, or wall art can introduce a subtle pop of color that complements the overall design scheme, enhancing the room's aesthetic appeal. The color's versatility allows it to blend seamlessly with various interior styles, from modern and minimalist to traditional and classic, providing a timeless and refined look.

• Data Visualization

  Tory Blue is frequently utilized in the design of data visualization elements such as charts and graphs to provide clarity and visual appeal. Its distinct shade allows for easy differentiation between data sets, improving the readability and interpretability of the information presented. Whether it's bar graphs, line charts, or pie charts, Tory Blue can effectively highlight key trends and patterns, enabling viewers to quickly grasp the underlying insights. Additionally, its professional and trustworthy appearance makes it well-suited for reports and presentations in various fields, including business, science, and finance, fostering better comprehension and decision-making.

Complementary color

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