Bush
General Information about #0E2621
The hex color #0E2621, often referred to as 'Bush', is a dark, muted shade of green with a hint of blue. It belongs to the green color family and possesses a low saturation and brightness. In the RGB color model, it is composed of 5.5% red, 14.9% green, and 12.9% blue. In the CMYK color model, it consists of 63% cyan, 0% magenta, 13% yellow, and 85% black. This color evokes feelings of nature, earthiness, and tranquility. Its subdued nature makes it a versatile choice for backgrounds, accents, and other design elements where a subtle and calming effect is desired. It is frequently used in designs related to environmental themes, organic products, or natural landscapes. The hexadecimal color code #0E2621 is used in HTML and CSS to represent this specific shade of green.
The hex color #0E2621, also known as Bush, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value results in poor contrast against white backgrounds, making text and graphical elements difficult to discern. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text and user interface components. Bush falls far short of these recommendations when paired with light colors. To improve accessibility, consider using Bush sparingly for decorative elements or pairing it with much lighter colors that provide sufficient contrast. Alternatively, using Bush as a background color with white or very light text can be effective, but careful testing with accessibility evaluation tools and user feedback is essential to ensure readability and usability for all users, including those with low vision or color blindness. Also, providing text alternatives for any non-text content can help people understand its intent.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0E2621 can serve as a subtle background for sections requiring a natural or earthy feel. It pairs well with lighter shades of green, beige, or brown to create a harmonious color scheme. Its subdued nature makes it suitable for websites related to environmental conservation, organic products, or outdoor activities. However, careful attention must be paid to text contrast to ensure readability. It may not be ideal for primary interactive elements due to its low visibility, but can be used effectively for secondary elements or decorative accents. The use of hover states and clear visual cues is recommended when employing #0E2621 for interactive components.
Interior Design
In interior design, #0E2621 can be used as an accent color to evoke a sense of tranquility and nature. It can be incorporated in wall paint, upholstery, or decorative accessories to complement natural materials like wood, stone, and plants. Its dark, muted tone can add depth and sophistication to a room without being overpowering. It is best used in well-lit spaces to avoid creating a gloomy atmosphere. Consider pairing it with lighter, warmer colors to create a balanced and inviting environment. Use it sparingly to avoid a cave-like feeling and combine with warm lighting.
Branding
#0E2621 offers a sophisticated and understated option. It is often utilized for creating a sense of groundedness, stability, and naturalness. Brands that wish to convey seriousness, reliability, and a connection to nature might consider incorporating this color into their logos, websites, and marketing materials. Its subtle hue allows for versatility across different mediums, from print to digital, while maintaining a consistent brand identity. It can be used for backgrounds, text elements, or accents. Always consider the font size and weight when using this color for text to ensure readability.