Downriver
General Information about #0E2159
The hex color code #0E2159, also known as Downriver, is a dark shade of blue. It is composed of 5.5% red, 13.7% green, and 34.9% blue. In the RGB color model, this translates to R:14, G:33, B:89. The corresponding CMYK values are C:84, M:63, Y:0, K:65. This color evokes feelings of depth, stability, and sophistication. Dark blues are often associated with trust, authority, and intelligence, making them popular choices for corporate branding and professional environments. In web design, #0E2159 can be used to create a sense of calm and reliability. Its dark tone requires careful consideration of contrast to ensure readability and accessibility.
The hex color #0e2159, also known as Downriver, presents significant accessibility challenges due to its dark nature. When used as a background color, it requires very light text to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using this color as a background necessitates careful selection of foreground colors to meet these contrast requirements. For users with visual impairments, insufficient contrast can render text unreadable. Therefore, when incorporating #0e2159 in web design, thorough contrast checks with tools like WebAIM's Contrast Checker are essential to guarantee accessibility for all users. Failure to ensure adequate contrast can exclude a significant portion of your audience.
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Digital Color Formats
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Applications
Financial Website Design
This deep blue is ideal for creating a sense of sophistication and trust in financial websites. It can be used for website backgrounds, headers, and call-to-action buttons. Paired with lighter, contrasting colors like white or gold, it evokes a sense of stability and reliability, encouraging users to engage with the platform. The deep hue conveys professionalism and security, reinforcing the brand's commitment to safeguarding user's financial data. The use of a strong color like this helps customers to build trust.
Corporate Presentation Template
Downriver can be employed as a base color for a professional and calm presentation theme. Combine with accents of muted teal or light gray to create a visually pleasing and easy-to-read layout. The color can be incorporated into slides to mark sections or highlight essential data. Because it is such a dark color, make sure to use it with light elements.
Luxury Skincare Branding
In the realm of beauty, Downriver can be used for packaging and branding luxury skincare products. The rich, deep color communicates a sense of quality, exclusivity, and efficacy. This color is often associated with power, so the use in branding can suggest the product is of high quality. It is also a good choice of color for makeup products such as eyeshadow palettes and eyeliner packaging. The color can be paired with gold or silver accents.