Congress Blue
General Information
The color #0D498E, known as Congress Blue, is a deep, saturated blue hue. In the RGB color model, it is composed of 5.1% red, 28.6% green, and 55.7% blue. This color is often associated with qualities such as trust, authority, and stability, making it a popular choice for corporate branding and government institutions. In terms of color theory, Congress Blue is considered a cool color, and it can evoke feelings of calmness and serenity. It lies within the blue-violet range on the color wheel. Its hexadecimal representation, #0D498E, allows for precise specification in web design and digital media. Understanding the color's properties and associations is essential for effectively incorporating it into visual projects.
The hex color #0D498E, also known as Congress Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates light-colored text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet WCAG (Web Content Accessibility Guidelines) AA standards. Tools like contrast checkers can help verify compliance. When used for interactive elements like buttons or links, sufficient contrast is crucial for users with visual impairments to perceive them clearly. Additionally, relying solely on color to convey information should be avoided. Supplementing color with text labels or icons enhances accessibility for all users, including those with color vision deficiencies. Remember to test color combinations rigorously to ensure an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Congress Blue offers a professional and trustworthy aesthetic, making it suitable for corporate websites and branding materials. Its deep blue hue conveys reliability and stability, which are desirable traits for businesses in various industries. Using it sparingly as an accent color can draw attention to important elements without overwhelming the design. The color also works well in combination with neutral tones like gray or white to create a balanced and sophisticated look.
UI Design
In user interface (UI) design, #0D498E can be used for primary buttons and navigation elements. Its distinct appearance makes it easy to differentiate interactive components from static content. However, designers should ensure that the color contrast meets accessibility guidelines to provide a seamless user experience for individuals with visual impairments. Using Congress Blue in combination with lighter shades of blue or white can create a visually appealing and accessible interface.
Fashion Design
In the fashion field, Congress Blue can be used for elegant dresses or suits. It is a timeless and versatile color that complements various skin tones. Pair it with neutral accessories for a classic look or add pops of contrasting colors for a more modern and daring style. Congress Blue exudes sophistication and can be worn for both formal and casual occasions.