Tarawera
General Information
The hex color #0D3950, also known as Tarawera, is a dark, muted shade of blue, reminiscent of deep ocean waters or twilight skies. In the RGB color model, it consists of 5.1% red, 22.4% green, and 31.4% blue. In the CMYK color model, its composition is 84% cyan, 29% magenta, 0% yellow, and 69% black. This color exudes a sense of tranquility, sophistication, and depth, making it suitable for various design applications where a calming yet refined aesthetic is desired. Its hex code representation makes it easy to use in digital design, while its emotional associations evoke feelings of stability, trust, and introspection. Tarawera is named after a volcano in New Zealand, reflecting its natural and earthy undertones.
The hex color #0D3950, also known as Tarawera, presents certain accessibility considerations, particularly in web design. Due to its dark nature, it's essential to ensure sufficient contrast when using it as a background or text color. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against the background. When pairing #0D3950 with text, lighter colors such as white, light gray, or pale yellow are advisable to meet accessibility standards. Using color contrast analysis tools can help verify compliance. Moreover, it's crucial not to rely solely on color to convey information; supplementary cues like text labels or icons should be provided to accommodate users with visual impairments, including color blindness. Careful consideration of these aspects will lead to a more inclusive and user-friendly design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0D3950 can serve as a sophisticated background color for headers or sidebars, especially for websites aiming for a professional or corporate aesthetic. Its deep, muted tone evokes a sense of stability and trustworthiness. It pairs effectively with lighter text colors like white or off-white to ensure readability. Furthermore, it can be incorporated into website branding elements such as logos or accent colors. This color could also be used to create visually appealing data visualizations, such as charts and graphs, by contrasting it with brighter colors to highlight key information and making the webpage more engaging to the user.
Interior Design
In interior design, #0D3950 can be used to create a calming and sophisticated atmosphere in living rooms or bedrooms. It works particularly well as an accent wall color or for upholstery in furniture pieces. Complementary colors such as beige, cream, or light gray can be used to balance the darkness of #0D3950 and brighten up the space. It can be effectively combined with natural materials like wood and stone to enhance the sense of warmth and comfort, while creating a modern yet inviting space.
Fashion
In fashion, #0D3950 can be incorporated into clothing designs for a classic and elegant look. It can be used for formal wear such as suits or dresses, or as an accent color in casual outfits. Its versatility allows it to be paired with a variety of other colors, including neutrals like black, white, and gray, as well as brighter hues like red or yellow. Additionally, #0D3950 can be used in accessories such as handbags, shoes, and scarves to add a touch of sophistication to any ensemble and make it more upscale.