Persian Blue
About Persian Blue (#0D36D9)
The hex color code #0D36D9 represents a shade of blue known as Persian Blue. In the RGB color model, it is composed of 5.1% red, 21.2% green, and 85.1% blue. This indicates a strong presence of blue, resulting in its vibrant hue. Persian Blue is often associated with tranquility, depth, and sophistication. It is commonly used in various design applications to evoke feelings of trust, stability, and intelligence. The color's hexadecimal representation allows for precise specification in digital media, ensuring consistency across different platforms and devices. This particular shade of blue leans towards the darker side, making it suitable for creating contrast or highlighting other elements in a design.
The color #0D36D9, a deep Persian Blue, presents some accessibility challenges. Its low luminance value of 14 means it requires careful consideration for text and interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is needed for normal text and 3:1 for large text against its background. When using #0D36D9 for text, ensure it's paired with a light background to meet these contrast requirements. White (#FFFFFF) or very light shades of gray are generally suitable. For graphical elements and user interface components, a contrast ratio of 3:1 is required. If #0D36D9 is used for decorative elements, contrast requirements are not applicable. When using it in charts and graphs, avoid pairing it with similar dark colors. Consider using it sparingly for important elements needing emphasis, as extensive use might cause visual fatigue due to the lack of brightness.
Shades
Digital Color Formats
Alternative colors
- #3469eb
A lighter shade of blue that offers better contrast against dark backgrounds, improving readability and accessibility.
- #0029c9
A more saturated blue that can provide a bolder visual impact while maintaining a degree of contrast.
- #4c7be6
A lighter tone offers a softer aesthetic while improving readability when used as text or background.
Applications
Corporate Branding
Persian Blue is excellent for creating a sophisticated and trustworthy brand identity. Its depth conveys stability and professionalism, making it suitable for logos, website headers, and marketing materials. Use it as a primary color to project reliability, or as an accent color to add a touch of elegance to more neutral palettes. This color can evoke feelings of trust and security, which are highly valuable in financial, healthcare, or technology industries. Consider its impact on various demographics, as color preferences can be culturally influenced.
Web Design
In web design, #0D36D9 can be employed for interactive elements like buttons, links, and progress bars. Its distinct hue draws attention, guiding users through the interface. However, be mindful of contrast ratios, especially when used for text or smaller icons. Pair it with lighter shades for optimal readability and accessibility. This color can also be incorporated into website backgrounds or as accents in illustrations, adding depth and visual interest without overwhelming the user.
Interior Design
This color can be used for the walls of a living room or bedroom to create a space that is both calm and invigorating. It pairs well with white or light wood furniture to brighten the room, or can be matched with other blues for a monochromatic palette. Incorporating textures like velvet or wool in this color can add a sense of luxury and comfort. It would also make a great accent wall.