Tarawera
General Information about #0D3550
The hex color #0D3550, also known as Tarawera, is a dark, muted shade of blue. In the RGB color model, it is composed of 5.1% red, 21.6% green, and 31.4% blue. This combination gives it a cool, calming appearance, reminiscent of deep ocean waters or twilight skies. The color is often associated with feelings of tranquility, stability, and sophistication. In terms of color theory, #0D3550 belongs to the blue-cyan color family. Its relatively low saturation and brightness make it a versatile color for various design applications, providing a subtle and understated elegance. It is a color commonly found in professional and corporate settings, often used in branding and visual communications to convey trust and reliability. The Tarawera color is named after the Mount Tarawera in New Zealand.
The hex color #0D3550, also known as Tarawera, presents specific accessibility considerations, particularly in web design. Its dark hue results in a low luminance value, meaning it requires careful pairing with text and other foreground elements. To ensure readability and usability, it is crucial to use light-colored text (e.g., white or a very light shade of yellow) on a background of #0D3550. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. Insufficient contrast can make content difficult to perceive for users with visual impairments, including those with low vision or color blindness. Designers should utilize contrast checking tools to verify compliance and optimize accessibility. Also, avoid using color alone to convey important information; supplement it with text labels or icons to ensure that the information is accessible to all users, regardless of their ability to distinguish colors.
Shades
Digital Color Formats
Alternative colors
- #1e4a6b
A slightly lighter shade of blue can offer improved contrast and readability.
- #333333
A neutral gray provides a versatile background color that complements a variety of text colors.
- #001020
A darker shade of blue will make the text more visible and can be used to give a strong sense of seriousness to your website
Applications
Web Design
In web design, #0D3550 can be used for website headers and footers to create a professional and calming aesthetic. It's also suitable for call-to-action buttons when paired with a contrasting color like a light yellow or orange to attract user attention. For data visualization, it can represent a segment in a chart or graph, especially when illustrating serious topics like investments or research.
Interior Design
In interior design, #0D3550 can serve as an accent wall color in living rooms or bedrooms to create a relaxing and sophisticated environment. It pairs well with natural wood tones and metallic accents like gold or copper. It can also be used for upholstery on furniture pieces like sofas or chairs, adding a touch of elegance to the space. This color can be used for textiles, carpets, and decor.
Fashion
In fashion, Tarawera is ideal for creating sophisticated and professional looks. Consider using it for blazers, trousers, or dresses. When used for accessories like scarves or handbags, it adds a touch of elegance. This color pairs well with neutral tones like beige, gray, and white, as well as bolder colors like mustard yellow or deep red.