Tarawera
General Information
The hexadecimal color code #0D3451, also referred to as Tarawera, represents a dark shade of blue, evoking feelings of depth, stability, and trustworthiness. This color is composed of 5.1% red, 20.4% green, and 31.8% blue. In the RGB color space, it is characterized by low red and moderate green and blue values, resulting in its distinctive deep blue appearance. The color is commonly used in designs aiming to convey professionalism, seriousness, and reliability. Its subdued nature makes it versatile for a range of applications, from corporate branding to web design, where a sense of calm and confidence is desired.
The color #0D3451, also known as Tarawera, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it's crucial to select text colors that provide sufficient contrast to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Therefore, lighter colors like white (#FFFFFF) or very light grays are preferable choices for text displayed on a #0D3451 background. Using darker text colors can make content difficult to read and should be avoided. Careful consideration of color pairings is essential to guarantee an accessible and user-friendly experience. Tools are available to calculate contrast ratios to assess the suitability of color combinations.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0D3451 can be used for website headers or navigation bars to create a professional and trustworthy feel. Its dark hue provides a strong visual anchor, making it suitable for emphasizing key elements on a webpage. Consider pairing it with lighter accent colors for buttons and interactive components to enhance user experience. Additionally, this color works well for backgrounds in data visualization, allowing charts and graphs to stand out clearly. When used in combination with a minimalist design approach, Tarawera can bring sophistication and elegance to any digital platform.
Interior & Fashion Design
In interior design, #0D3451 can be utilized as an accent wall color in living rooms or bedrooms to create a calming and sophisticated ambiance. It pairs well with natural materials like wood and stone, adding depth and character to the space. In fashion, this color can be incorporated into evening wear or formal attire, providing a sense of understated elegance. Accessorizing with metallic tones like gold or silver can further enhance its visual appeal, making it a versatile choice for various design applications.
Data Visualization
This color is a great pick for data visualization. It adds a professional feeling to the charts and graphs that you may be showcasing. The darker shade of the color allows information to be presented and it allows the elements of the chart to pop out from the rest of the visualization. If you are presenting to investors, Tarawera should be your go to pick.