Downriver
General Information
#0D1E50, also known as Downriver, is a deep, dark shade of blue that evokes feelings of calmness, depth, and sophistication. In the RGB color model, it is composed of 5.1% red, 11.8% green, and 31.4% blue. This composition gives it a rich and muted tone, making it suitable for applications where subtlety and elegance are desired. The color is often associated with stability and trust, making it a popular choice for corporate branding and professional settings. Its hexadecimal representation, #0D1E50, is commonly used in web design and digital media for precise color specification. Understanding the properties and associations of this color can help designers and artists effectively leverage its unique qualities in their creative projects.
The hex color #0D1E50, also known as Downriver, presents some accessibility challenges, primarily due to its low luminance. This deep, muted blue possesses a low contrast ratio against white text, potentially making it difficult for users with visual impairments to read. To improve accessibility, it's crucial to use this color with lighter foreground colors, such as white or very light shades of gray or yellow. Adhering to WCAG (Web Content Accessibility Guidelines) contrast ratio requirements is essential. For example, for normal text (AA compliance), a contrast ratio of at least 4.5:1 is needed, and for large text, a ratio of 3:1 is required. Using contrast checking tools during the design process can help ensure that the chosen color combinations meet these standards, providing a better experience for all users, including those with low vision or color blindness. A sufficient contrast improves readability and overall usability of the design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0D1E50 can serve as a sophisticated background color for headers or navigation bars, particularly for websites aiming for a professional or corporate aesthetic. Its depth evokes a sense of stability and trustworthiness. When used as a background, pairing it with contrasting text colors like white or light yellow is crucial for readability. Furthermore, it can be utilized as a secondary color for buttons or interactive elements, ensuring that the primary action color stands out. Careful consideration should be given to the overall color palette to maintain visual balance and user engagement.
Interior Design
In interior design, #0D1E50 can be employed to create a calming and serene atmosphere. It works well in bedrooms or studies, providing a sense of depth and tranquility. Accent pieces such as throw pillows or artwork in complementary colors like yellow or orange can add visual interest. The color also pairs well with natural materials such as wood and stone, enhancing the feeling of warmth and comfort. Utilizing #0D1E50 sparingly as an accent wall color can create a focal point without overwhelming the space.
Fashion
In the fashion industry, #0D1E50 can be utilized to evoke sophistication and elegance. It can be a versatile color for creating formal wear or business attire, conveying professionalism and style. It pairs well with metallic accessories in gold or silver, enhancing its luxurious appeal. When used in casual wear, it can provide a sophisticated alternative to traditional navy blue. It can also be combined with lighter shades of blue or grey to create visually appealing and modern outfits. Consider using it as a base color for a statement piece, such as a dress or jacket.