Ultramarine

General Information about Ultramarine

The hex color #0d198a, also known as Ultramarine, is a deep and rich shade of blue. It belongs to the blue color family and is often associated with feelings of trust, stability, and intelligence. In the RGB color model, it consists of 5.1% red, 9.8% green, and 54.1% blue. This color is frequently used in various design applications, including web design, graphic design, and interior design, to create a sense of professionalism and sophistication. Ultramarine's historical significance dates back to ancient times when it was derived from the mineral lapis lazuli, making it one of the most expensive pigments. Today, it is synthetically produced, making it more accessible for widespread use. Its unique properties make it a versatile choice for designers seeking to convey a sense of depth and reliability.

The hex color #0d198a, also known as Ultramarine, presents some accessibility challenges. Its dark hue results in a low contrast ratio against a white background, making it difficult for users with visual impairments to read text or distinguish elements. To improve accessibility, consider using a lighter color for text or interactive elements placed on an Ultramarine background. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to meet WCAG (Web Content Accessibility Guidelines) standards. Tools like contrast checkers can help determine if the color combination provides sufficient contrast. Alternatively, using Ultramarine sparingly and pairing it with more accessible colors can enhance the overall user experience. Furthermore, providing alternative visual cues, such as icons or labels, can aid users who may struggle to differentiate colors.

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Digital Color Formats

Alternative colors

Applications

• Website Design

  Ultramarine can be used as a primary color in website designs to evoke feelings of trust, security, and stability. Its deep blue hue is ideal for financial institutions, corporate websites, and educational platforms. When used strategically in logos, banners, and headings, it can create a professional and reliable impression. However, it's crucial to balance Ultramarine with lighter, contrasting colors to ensure readability and accessibility. For example, pairing it with white or light gray text can make the content more user-friendly. Additionally, incorporating Ultramarine in subtle accents, such as borders or icons, can add a touch of sophistication without overwhelming the design.

• Interior Design

  In the realm of interior design, Ultramarine serves as a captivating accent color. It can be employed to paint a statement wall, infusing depth and tranquility into a space. When coupled with neutral tones such as beige, gray, or white, Ultramarine establishes a serene and sophisticated ambiance. Furthermore, this hue can be integrated through decorative elements like cushions, curtains, or artwork. Its capacity to generate a focal point and introduce visual intrigue renders it a favored option for both residential and commercial environments. It is important to consider the lighting within the space, as Ultramarine can appear darker in poorly lit areas. Pairing it with metallic accents like gold or silver can enhance its luxurious feel.

• Fashion Design

  In the fashion industry, Ultramarine can be used to create sophisticated and elegant apparel. Its rich blue hue is perfect for evening gowns, suits, and accessories. It can be paired with neutral colors like black, white, or gray for a classic look, or with bolder colors like red or gold for a more daring statement. Ultramarine is also a popular choice for denim and other casual wear, adding a touch of refinement to everyday outfits. Designers can use this color to evoke feelings of confidence, sophistication, and style. The use of different textures, such as velvet or silk, can further enhance the visual impact of Ultramarine in fashion designs.

Complementary color

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