Bunker
General Information about #0D1113
The hex color #0D1113, often referred to as Bunker, is a very dark shade that resides within the black color family. In the RGB color model, it is composed of 5.1% red, 6.7% green, and 7.5% blue. This indicates that blue is the dominant color component, though all three components are at very low values, resulting in the dark appearance. In the CMYK color model, it is composed of 32% cyan, 11% magenta, 0% yellow, and 92% black. This high black value further reinforces the darkness of the hue. The color evokes feelings of seriousness, mystery, and sophistication. Due to its low luminance, it's best used sparingly and with careful consideration of contrast to maintain readability and accessibility, particularly in digital interfaces and print materials.
The hex color #0D1113, also known as Bunker, presents significant accessibility challenges, primarily due to its very dark nature. Its low luminance results in poor contrast against typical light-colored backgrounds, making text and other visual elements difficult to discern for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. #0D1113 falls far short of these recommendations when paired with common background colors like white or light gray. To improve accessibility, it is crucial to use this color sparingly and always ensure sufficient contrast by pairing it with very light colors such as #FFFFFF or #F0F0F0. Alternatively, using #0D1113 for large graphical elements rather than text can also mitigate the accessibility concerns. Tools like contrast checkers are essential for verifying compliance with accessibility standards. Consideration should be given to users with color blindness as well, ensuring important information isn't solely conveyed through color.
Shades
Digital Color Formats
Alternative colors
Applications
Dark Website Theme
Use #0D1113 as a primary background color in a modern website design to create a dark and immersive user experience. The color can be paired with bright accent colors for interactive elements such as buttons and links to make them stand out, enhancing usability. For example, a technology blog could use this color to give off a serious, cutting-edge vibe. Ensure all text is high contrast for readability. This color is excellent for portfolios of creative professionals who want to convey sophistication and elegance.
Branding and Corporate Identity
#0D1113 is suitable for branding materials where a sense of mystery, sophistication, or industrial strength is desired. This dark shade can be used in logos, business cards, and letterheads, especially when paired with metallic or high-gloss finishes to add depth and visual appeal. A security firm or a high-end fashion brand might leverage this color to project an image of exclusivity and authority. The color also works well on packaging for luxury items to convey a sense of premium quality.
Mobile App Interface
Employing #0D1113 in mobile app design creates a sleek and modern interface, minimizing distractions and focusing user attention on the content. This dark background works well for media-rich apps, like video streaming or photo editing platforms, as it reduces eye strain during prolonged use. It's crucial to ensure that icons and text elements are clearly visible with sufficient contrast, which can be achieved through vibrant accent colors such as neon blues or greens. A music creation app might benefit from this color to give it a professional look.