Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #0D10A7, is a deep and intense shade of blue. Historically, the term "ultramarine" referred to a pigment derived from lapis lazuli, a rare and expensive stone. This pigment was highly prized by Renaissance artists for its vibrant and lasting color. The modern color, while often synthetically produced, retains the richness and depth of its namesake. In color psychology, ultramarine is associated with feelings of trust, stability, and intelligence. It is often used to convey a sense of authority and professionalism, making it a popular choice for corporate branding and institutional designs. Its rich tone can also evoke feelings of calm and tranquility.
The color #0D10A7, also known as Ultramarine, presents some accessibility challenges, particularly concerning color contrast. When used as a background, it requires very light text (ideally white or near-white) to ensure sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Tools for checking color contrast can be invaluable in this regard. In situations where this level of contrast cannot be achieved, consider using #0D10A7 sparingly for decorative purposes or in combination with lighter background colors to maintain accessibility. Moreover, avoid using this color to convey essential information without redundant cues, like text labels or icons, to accommodate users with color vision deficiencies. Careful consideration and testing are crucial to guarantee an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Ultramarine (#0D10A7) can be a striking choice for website headers and call-to-action buttons where you want to draw the user's attention. Its depth evokes trust and stability, making it suitable for financial or educational websites. Combining it with a lighter accent color, such as a pale yellow or off-white, can create a visually appealing contrast that enhances usability and maintains a modern aesthetic. In user interface design, judicious use of ultramarine can guide users through the interface effectively.
Interior Design
In interior design, Ultramarine (#0D10A7) adds a touch of sophistication and drama to a space. It works particularly well in rooms with ample natural light, where its richness can be fully appreciated. Consider using it as an accent wall color in a living room or bedroom, paired with neutral furniture and metallic accents for a luxurious feel. The color's depth creates a sense of tranquility, making it suitable for creating a relaxing atmosphere.
Fashion
Ultramarine (#0D10A7) can be used to make a bold statement in fashion. A garment in this color exudes confidence and style. It can be used in both casual and formal wear, depending on the cut and fabric. Accessorize with silver or gold jewelry to create a complementary look. For a more subtle approach, use the color in smaller details like scarves or shoes.