Ultramarine
General Information about Ultramarine (#0D0F8A)
The hexadecimal color #0D0F8A, also known as Ultramarine, is a deep shade of blue. It is composed of 5.1% red, 5.9% green, and 54.1% blue. In the RGB color model, this translates to 13 red, 15 green, and 138 blue. Ultramarine is often associated with feelings of calmness, serenity, and stability, making it a popular choice in various design applications. The color's depth and richness can evoke a sense of sophistication and elegance. In color psychology, blue is often linked to trust, loyalty, and wisdom, making it suitable for corporate branding and designs aiming to convey professionalism and reliability. However, its darkness requires careful consideration of contrast and accessibility to ensure readability and usability.
The color #0D0F8A, a deep ultramarine, presents several accessibility considerations. Its low luminance value (very dark) means it requires careful pairing with text or other foreground elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When used as a background, bright text colors like white or light yellow are necessary to meet these guidelines. Conversely, if #0D0F8A is used for text, a very light background is essential. Additionally, avoid using this color to convey critical information without accompanying text or other visual cues, as users with color vision deficiencies may struggle to distinguish it from similar dark hues. Consideration should also be given to users with cognitive disabilities; clear visual hierarchy and simple layouts can help improve comprehension when using such a deep color.
Shades
Digital Color Formats
Alternative colors
- #29339b
A slightly lighter blue that still offers a rich, sophisticated feel but provides better contrast against darker elements.
- #3d5afe
A more vibrant blue that can be used to add a pop of color while maintaining a sense of depth.
- #000080
A dark shade of navy that provides a balance between sophistication and accessibility, maintaining a high contrast ratio against light backgrounds.
Applications
Web and UI Design
In web design, #0D0F8A can be utilized for website headers or footers to create a sense of sophistication and depth. It works effectively as a background color for sections where you want to highlight important information or calls to action, provided you use contrasting text. In UI design, it can serve as the primary color for interactive elements, such as buttons or navigation menus, to make them stand out against lighter backgrounds. However, always ensure adequate contrast for accessibility. Do not use the color for text.
Interior Design
In interior design, #0D0F8A can be used to paint an accent wall in a living room or bedroom to create a calming and sophisticated ambiance. It pairs well with neutral colors like white, beige, and gray. Accessorize with metallic accents, such as gold or silver, to elevate the overall look. Consider using it in home decor items like cushions, curtains, or rugs to add a touch of elegance and depth to the space.
Fashion
In fashion, #0D0F8A can be used for evening wear or formal attire to convey a sense of elegance and sophistication. It works well as a base color for dresses, suits, or jackets. Pair it with metallic accessories or contrasting colors to create a striking and memorable look. Consider using it in accessories like scarves, handbags, or shoes to add a pop of color to a more neutral outfit.